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The Average Consumer in Confusion-based Disputes in European Trademark Law and Similar Fictions
The Average Consumer in Confusion-based Disputes in European Trademark Law and Similar Fictions

This book contends that, with regard to the likelihood of confusion standard, European trademark law applies the average consumer incoherently and inconsistently. To test this proposal, it presents an analysis of the horizontal and vertical level of harmonization of the average consumer. The horizontal part focuses on similar...

UML 2 Toolkit
UML 2 Toolkit
The authoring of this book coincides with the final review of the UML 2 proposal; therefore, we did not have the benefit of UML 2–compliant tools. This book focuses on good modeling with UML, relying on the UML 2 features that make sense logically. While we looked at a few early versions of tools, we did not find the support for features we...
Software Engineering: A Methodical Approach
Software Engineering: A Methodical Approach

This text provides a comprehensive, but concise introduction to software engineering. It adopts a methodical approach to solving software engineering problems proven over several years of teaching, with outstanding results.

The book covers concepts, principles, design, construction, implementation, and management issues of
...

Design and Control of Workflow Processes: Business Process Management for the Service Industry (Lecture Notes in Computer Science)
Design and Control of Workflow Processes: Business Process Management for the Service Industry (Lecture Notes in Computer Science)

The motivation behind the conception of this monograph was to advance scientific knowledge about the design and control of workflow processes. A workflow pr- ess (or workflow for short) is a specific type of business process, a way of or- nizing work and resources. Workflows are commonly found within large admin- trative organizations such as...

User Interface Design for Mere Mortals(TM)
User Interface Design for Mere Mortals(TM)
The growth of personal computing in the past two decades of the 20th century put a new emphasis on user interface design. As part of user interface design, companies began to focus on the usability of a product. The term usability has its roots in the 14th century, but as computing technology became prevalent in the 1980s, the definition...
Guide to Intelligent Data Analysis: How to Intelligently Make Sense of Real Data (Texts in Computer Science)
Guide to Intelligent Data Analysis: How to Intelligently Make Sense of Real Data (Texts in Computer Science)

The main motivation to write this book came from all our problems to find suitable material for a textbook that would really help us to teach the practical aspects of data analysis together with the needed theoretical underpinnings. Many books out there tackle either one or the other of these aspects (and, especially for the latter, there are...

Security Trends for FPGAS: From Secured to Secure Reconfigurable Systems
Security Trends for FPGAS: From Secured to Secure Reconfigurable Systems

It is a great pleasure for me to write this foreword about a book that comes out of one of the first research projects funded by ANR, the French National Research Agency. ANR was established by the French government in 2005 to fund research projects, based on competitive schemes giving researchers the best opportunities to realize...

The 30 Day MBA: Learn the Essential Top Business School Concepts, Skills and Language Whilst Keeping Your Job and Your Cash
The 30 Day MBA: Learn the Essential Top Business School Concepts, Skills and Language Whilst Keeping Your Job and Your Cash
I left the family business, in my case the Army, after a few short years. I hadn’t given much thought to a career before I ‘joined up’ and I followed a similar approach when I left. I found a job in sales and within a year or so was in a very junior management position. The company I worked for was in the vanguard of some new...
Systems Analysis and Design (Shelly Cashman Series)
Systems Analysis and Design (Shelly Cashman Series)

Systems Analysis and Design, Eighth Edition offers a practical, visually appealing approach to information systems development.

As the Dilbert cartoon suggests, it is always a good idea to know whether a project fits the company’s overall strategy. You will learn more about the relationship between systems projects and...

The One-Page Proposal: How to Get Your Business Pitch onto One Persuasive Page
The One-Page Proposal: How to Get Your Business Pitch onto One Persuasive Page

As clear, concise, and concrete as its subject, Patrick Riley‘s The One–Page Proposal promises to be the definitive business guide to getting your best ideas fully understood in the least amount of time.

Today more than ever, business decisions are made on the fly?d first impressions can make all the...

Universe or Multiverse?
Universe or Multiverse?

Recent developments in cosmology and particle physics, such as the string landscape picture, have led to the remarkable realization that our universe - rather than being unique - could be just one of many universes. The multiverse proposal helps to explain the origin of the universe and some of its observational features. Since the physical...

Mechanics of Microelectromechanical Systems
Mechanics of Microelectromechanical Systems
This book offers a comprehensive coverage to the mechanics of
microelectromechanical systems (MEMS), which are analyzed from a
mechanical engineer’s viewpoint as devices that transform an input form of
energy, such as thermal, electrostatic, electromagnetic or optical, into output
mechanical motion (in the case of
...
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