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The Marketing Agency Blueprint: The Handbook for Building Hybrid PR, SEO, Content, Advertising, and Web Firms
The Marketing Agency Blueprint: The Handbook for Building Hybrid PR, SEO, Content, Advertising, and Web Firms

When I started HubSpot in June 2006 with my business partner, Dharmesh Shah, our experiences with marketing agencies led us to almost entirely avoid working with them. In fact, we designed our original business model around selling our marketing software directly to end customers, and developed an internal marketing team that would not be...

Building job sites with Joomla!
Building job sites with Joomla!

This will be a step-by-step tutorial - a workbook with practical approach. The book starts by looking at the important features that make a professional job site: adding and managing jobs, jobseekers and employers, providing online recruitment services, selling credits and managing credit system, SEO to drive huge traffic to your job site,...

WordPress for Business Bloggers
WordPress for Business Bloggers

Blogging has been part of the web landscape for over a decade and has matured into a ubiquitous mode of live communication. The power of blogging has been recognized by the business community, and canny marketers view it as a powerful weapon in their digital arsenal. Done well, blogging can bring myriad benefits to businesses of any size....

WordPress All-in-One For Dummies
WordPress All-in-One For Dummies

WordPress is the most popular blogging software on the planet. Between the hosted service at WordPress.com and the self-hosted software available at WordPress.org, millions of bloggers use WordPress today! That’s impressive. And with WordPress, you can truly tailor a blog to your own tastes and needs.

With no cost for...

Outsmarting Google: SEO Secrets to Winning New Business (Que Biz-Tech)
Outsmarting Google: SEO Secrets to Winning New Business (Que Biz-Tech)

If you own any other books on search engine optimization, throw them out. They belong to the mass of misinformation that has been swimming around for years, keeping people from making their websites truly appealing to search engines. And no surprise, Google loves it.

What I am about to share with you are the real, gritty,...

Search Engine Optimization All-in-One For Dummies
Search Engine Optimization All-in-One For Dummies

Since the late 1990s, Internet marketing has taken off as a dynamic marketing channel because of its accuracy and ease of tracking. The Internet has come a long way in a short time: As it grew, finding the sites you were looking for with a directory became impossible. Search engines appeared as the way forward, offering a way to have...

Google Power Search
Google Power Search

If you’re like me, you use Google every day to find things—news, technical support, events, tips, research documents, and more. Were you to master Google’s powerful search refinement operators and lesser-known features, over a year’s time you could save days scouring over irrelevant results.

...

Professional Mobile Web Development with WordPress, Joomla! and Drupal (Wrox Programmer to Programmer)
Professional Mobile Web Development with WordPress, Joomla! and Drupal (Wrox Programmer to Programmer)

How to develop powerful mobile Web sites using popular content management systems (CMS)

Mobile is the hottest thing going—and developing content for mobile devices and browsers is even hotter than that.  This book is your guide to it all—how to design, build, and deploy sites, blogs and services that...

Getting Started with WordPress: Design Your Own Blog or Website
Getting Started with WordPress: Design Your Own Blog or Website

An open source content management system (CMS) like WordPress can be a great resource for anyone who would like to create a blog. It used to be that, to put content online, you had to manually assemble all the files and develop a fair amount of technical expertise; but a CMS can automate and significantly simplify many parts of the...

Smashing WordPress: Beyond the Blog (Smashing Magazine Book Series)
Smashing WordPress: Beyond the Blog (Smashing Magazine Book Series)

Smashing WordPress shows you how to utilize the power of the WordPress platform, and provides a creative spark to help you build WordPress-powered sites that go beyond the obvious. The second edition of Smashing WordPress has been updated for WordPress 3.1+, which includes internal, custom post types, the admin bar, and lots of other...

PHP Ajax Cookbook
PHP Ajax Cookbook

Ajax is the necessary paradigm in Web 2.0 sites. Most Web 2.0 sites are built with PHP and Ajax. Extending Ajax is about delivering front-end services for accessing back-end services in PHP in a quick and easy manner. With this book in hand, you will learn how to use the necessary tools for Ajaxification of websites and iPhones.

...

Content is Currency: Developing Powerful Content for Web and Mobile
Content is Currency: Developing Powerful Content for Web and Mobile

Content. It’s become a very powerful word in the Internet age, empowering people everywhere to have a voice. Through words, video, audio, and all its other forms, content tells the story of your product or service and propels your brand into the hearts and minds of your prospects, customers, and others. Without content, the web would...

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