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 Remote Research: Real Users, Real Time, Real Research
Remote studies allow you to recruit subjects quickly, cheaply, and immediately, and give you the opportunity to observe users as they behave naturally in their on environment. In Remote Research, Nate Bolt and Tony Tulathimutte teach you how to design and conduct remote research studies, top to bottom, with little more than a phone and a... |  |  Prototyping: A Practitioner's Guide
What’s the difference between theory
and practice? Albert Einstein once
said, “In theory they are the same.
In practice, they are not.”
Practice makes perfect. Champion sports
teams practice constantly. Zen masters will tell
you that the only way to achieve enlightenment
is practice.... |  |  Search Analytics for Your Site
Any organization that has a searchable web site or intranet is sitting on top of hugely valuable and usually under-exploited data: logs that capture what users are searching for, how often each query was searched, and how many results each query retrieved. Search queries are gold: they are real data that show us exactly what users are... |
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