Building a culture of purpose is one of the greatest challenges facing modern leaders, as today's best minds are looking for meaning, not just jobs. More than any other single factor, cultures of purpose power winning organizations,...

In Beginning Big Data with Power BI and Excel 2013, you will learn to solve business problems by tapping the power of Microsoft’s Excel and Power BI to import data from NoSQL and SQL databases and other sources, create relational data models, and analyze business problems through sophisticated dashboards and data-driven...

Using data-driven business analytics to understand customers and improve results is a great idea in theory, but in today's busy offices, marketers and analysts need simple, low-cost ways to process and make the most of all that...

Big Data is here, and Microsoft's new Big Data platform is a valuable tool to help your company get the very most out of it. This timely book shows you how to use HDInsight along with HortonWorks Data Platform for Windows to store, manage, analyze, and share Big Data...

• Architect a Hadoop solution with a modular design for data collection, distributed processing, analysis, and reporting
• Build a multi-node Hadoop cluster on Windows servers
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Building Your Next Big Thing with Google Cloud Platform shows you how to take advantage of the Google Cloud Platform technologies to build all kinds of cloud-hosted software and services for both public and private consumption. Whether you need a simple virtual server to run your legacy application or you need to architect a...

While raising capital has never been easy, it has become a lot more difficult over the past few years. The dot-com debacle has made investors skittish, especially when it comes to financing early-stage start-ups. As a result, more and more entrepreneurs are being forced to compete harder and harder for a spot around the money well. At the end...

With a client list that includes Motorola, Daewoo, AT&T, and Volvo, Fons Trompenaars and Charles Hampden-Turner are considered today’s most knowledgeable, innovative management consultants. In 21 Leaders for the 21st Century, they tap into the wisdom of high-performing leaders from around the globe—from Michael Dell to...

This book describes how marketing organizations successfully move from product concept to the creation of a successful brand, and explains the key tools used to develop branding. It introduces selling theories and the principles of consumer behaviour, and documents the creation and development of brands using real-world examples. It goes on...

Renowned sports psychology expert W. Timothy Gallwey teams up with two esteemed physicians to offer a unique and empowering guide to mental health in today’s volatile world. The Inner Game of Stress applies the trusted principles of Gallwey’s wildly popular Inner Game series, which have helped athletes the world over, to...

Modern life can be stressful and...