The modern marketplace is increasingly unpredictable and there is an ever-greater need for non-financial managers to understand the financial and management accounting process.
How to Understand Business Finance is not written by an accountant and actually relates to running a business in a real market. It...
Practical HTML5 Projects is a collection of valuable web techniques that any developer or designer can use. This book is all about saving time. Busy web developers should not have to plow through pages of theory or history only to discover that no practical applications are provided, nor should they have to read a paragraph five...
Praise for Praise for Performance Management: Integrating Strategy Execution, Methodologies, Risk, and Analytics
"A highly accessible collection of essays on contemporary thinking in performance management. Readers will get excellent overviews on the Balanced Scorecard, strategy maps, incentives, management...
This book represents a stage in a long journey to master the behaviour of financial
markets. There are a lot of people who have impacted me along the way. This started
out, for me, as a teenager when I was almost obsessed with probabilities and outcomes
of all things financial. As a student in the early 1980s I would study the share...
Everything the independent investor needs to know to effectively invest in gold
With today's increasing economic uncertainties, a strong investment strategy is to put a portion of your net worth in gold. However, given investors' overall lack of knowledge about gold as an investment, as wealth insurance, or as a store of...
Market Leader is an extensive new Business English course
designed to bring the real world of international business into
the language teaching classroom. It has been developed in
association with the Financial Times, one of the world's leading
sources of professional information, to ensure the maximum
range and...
The 3rd edition Course Book includes: * All new reading texts from the Financial Times * All new case studies with opinions from successful consultants who work in the real world of business * All new listening texts reflecting the global nature of business * New 'Business Across Cultures' spreads * New Vocabulary Trainer...
With Windows 8, Microsoft completely reimagined the graphical user interface for its operating system, and designed it to run on tablets as well as PCs. It’s a big change that calls for a trustworthy guide—Windows 8: The Missing Manual. New York Times columnist David Pogue provides technical insight, lots of...
Brassington and Pettitt's Essentials of Marketing is the indispensable introduction to the subject for all students taking a short or one-semester Marketing module whatever their background. The second edition retains the lively writing style and authority of the authors' Principles of Marketing, and highlights the links between...
The fourth edition of Marketing for Tourism provides an introduction to the general theory of marketing and its application in the various sectors of the travel and tourism industry. This leading text has been fully revised and updated to take account of recent changes within this dynamic and fast-moving sector. A number of in-depth case...
We live in a world dominated almost exclusively by flows of knowledge and information - by technologies designed to not only sustain but also increase the socio-economic need and desire for more and more information. This book offers a unique insight into the nature, role and context of accounting related information within the...
There are three simple stages to achieving goals: 1. set the goal 2. create a sequence of steps for achieving it 3. monitor progress and make adjustments Easy. In theory. So why do some people consistently beat goals - and become serial success stories - whereras others find it much more difficult and tend to stumble every time? The answer is...
