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Dare to Serve: How to Drive Superior Results by Serving Others
Dare to Serve: How to Drive Superior Results by Serving Others

Cheryl Bachelder joined an ailing restaurant chain and turned it into the darling of the industry—by daring to serve the people in her organization well.

When Bachelder was named CEO of Popeyes in the fall of 2007, guest visits had been declining for years, restaurant sales and profit trends were
...

Group Policy: Fundamentals, Security, and the Managed Desktop
Group Policy: Fundamentals, Security, and the Managed Desktop

The Ultimate Book on Group Policy

Freshly updated to include Windows 7, Windows 8 and Windows Server 2012, Group Policy: Fundamentals, Security, and the Managed Desktop, Second Edition is the book for learning everything you need to know about Group Policy, no matter which version of Windows you use. Microsoft...

What Functional Managers Need to Know About Project Management (The IIL/Wiley Series in Project Management)
What Functional Managers Need to Know About Project Management (The IIL/Wiley Series in Project Management)

Discover how functional managers can apply the Kerzner Approach® to project management

As a functional manager today, you need to become more involved in project management. That doesn't mean you need to become a project manager, but rather you need to know how to perform specific project-related tasks, work with project team...

Break Free with DB2 9.7: A tour of Cost-Slashing New Features
Break Free with DB2 9.7: A tour of Cost-Slashing New Features

The DB2 9.7 server (herein referred to as DB2 9.7) release is a significant one, though that shouldn’t come as any surprise to anyone. In fact, all the releases since DB2 8.2 have propelled DB2 as an industry leader in ease of use, storage optimization, scalability, and more. DB2 9.7 is packed with so many really cool features (and...

Good to Great: Why Some Companies Make the Leap... and Others Don't
Good to Great: Why Some Companies Make the Leap... and Others Don't

The Challenge:
Built to Last, the defining management study of the nineties, showed how great companies triumph over time and how long-term sustained performance can be engineered into the DNA of an enterprise from the verybeginning.

But what about the company that is not born with great DNA? How can good...

International Marketing
International Marketing
Thank you for reading our book! Practicing international marketing and writing a text on the subject have much in common. The focus is on delighting the customer; it is a lot of work; the competition is tough; and it’s fun to succeed. It is therefore with great pleasure that we present the eighth edition of International...
The Software Development Edge: Essays on Managing Successful Projects
The Software Development Edge: Essays on Managing Successful Projects

The new software management classic: in-the-trenches wisdom from legendary project leader Joe Marasco

Over the course of a distinguished career, Joe Marasco earned a reputation as the go-to software project manager: the one to call when you were facing a brutally...

Passionate & Profitable: Why Customer Strategies Fail and 10 Steps to Do Them Right!
Passionate & Profitable: Why Customer Strategies Fail and 10 Steps to Do Them Right!
This book is about making the choice for the customer, making a choice
beyond the superficial slogans and choosing an operational, actionable strategy.
Our experience has shown that although companies focus their customer
programs on cross-selling and loyalty initiatives, the issue is much
more fundamental. They fail in their
...
Organic Chemistry as a Second Language: Translating the Basic Concepts
Organic Chemistry as a Second Language: Translating the Basic Concepts

Is organic chemistry really as tough as everyone says it is? The answer is yes and no. Yes, because YOLl will spend more time on organic chemistry than you would spend in a course on underwater basket Vv'eaving. And no, because those who say its so tough have studied inefficiently. Ask around, and you will find that most students think of...

Inside the Security Mind: Making the Tough Decisions
Inside the Security Mind: Making the Tough Decisions
Organizations today commit ever-increasing resources to information security, but are scarcely more secure than they were four or five years ago! By treating information security like an ordinary technological practice—that is, by throwing money, a handful of the latest technologies, and a lineup of gurus at the problem—they...
Investing in the High Yield Municipal Market: How to Profit from the Current Municipal Credit Crisis and Earn Attractive Tax-Exempt Interest Income
Investing in the High Yield Municipal Market: How to Profit from the Current Municipal Credit Crisis and Earn Attractive Tax-Exempt Interest Income

A practical guide to profiting from the high yield municipal market

This unique guide to the high yield municipal bond market sheds some much-needed light on this esoteric but profitable corner of the fixed-income world. It fills the void between the general reference handbooks on municipal bonds and the superficial...

Life Matters : Creating a Dynamic Balance of Work, Family, Time & Money
Life Matters : Creating a Dynamic Balance of Work, Family, Time & Money

In their groundbreaking book Life Matters, Roger and Rebecca Merrill affirm that the key is proactively creating a dynamic, synergistic life balance between work, family, time, and money. Many believe that you can either have a balanced life at home or you can be highly productive at work, but you can’t do both. The Merrills...

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