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The Social Media Marketing Book
The Social Media Marketing Book
Something strange is happening. Your advertising doesn’t work anymore, at least not like it used to. You used to be able to buy some TV time or put an ad in a newspaper, but nowadays everyone has TiVo or a DVR and gets their news online. The conversations that took place under industrial broadcast media about your products happened in small...
Rapid Chemical and Biological Techniques for Water Monitoring (Water Quality Measurements)
Rapid Chemical and Biological Techniques for Water Monitoring (Water Quality Measurements)
Rapid Chemical and Biological Techniques for Water Monitoring presents in one volume the broad spectrum of monitoring tools, both available and under development, and provides an assessment of their potential for underpinning environmental management and legislation. The book explores screening methods in the context of water policies;...
Online Worlds: Convergence of the Real and the Virtual (Human-Computer Interaction Series)
Online Worlds: Convergence of the Real and the Virtual (Human-Computer Interaction Series)

Virtual worlds are persistent online computer-generated environments where people can interact, whether for work or play, in a manner comparable to the real world. The most popular current example is World of Warcraft, a massively multiplayer online game with eleven million subscribers. However, other virtual worlds, notably Second Life, are not...

Murach's C++ 2008 (Murach: Training & Reference)
Murach's C++ 2008 (Murach: Training & Reference)

Finally, a great training and reference book for Visual C++ by Dr. Prentiss Knowlton, an instructor of C++ since its inception. This book helps you master C++ 2008 quickly and easily by using all the time- and work-saving features of Visual Studio. That's true whether you're a:

  • Java developer who wants to learn...
The Architecture of Computer Hardware, Systems Software, & Networking: An Information Technology Approach
The Architecture of Computer Hardware, Systems Software, & Networking: An Information Technology Approach

The modern world offers lots of readily available online resources for learning. Wikipedia, Google, news sources, millions of Web sites and blogs, even YouTube, offer access to information in nearly any subject that triggers your curiosity and interest. Nonetheless, I continue to believe that for deep understanding of something, nothing...

Switching to a Mac For Dummies
Switching to a Mac For Dummies

Maybe you love your iPhone or iPod and are curious about other Apple products. Maybe you’ve had one virus scare too many and are fed up with Windows. Maybe the daunting prospect of upgrading to Windows 7 has made you open to other possibilities. Maybe you’re a Mac fan who wants to show a friend how easy and productive Macs...

Human-Computer Interaction Fundamentals (Human Factors and Ergonomics)
Human-Computer Interaction Fundamentals (Human Factors and Ergonomics)
Hailed on first publication as a compendium of foundational principles and cutting-edge research, The Human-Computer Interaction Handbook has become the gold standard reference in this field. Derived from select chapters of this groundbreaking and authoritative resource, Human-Computer Interaction Fundamentals emphasizes...
Web 2.0 Architectures: What entrepreneurs and information architects need to know
Web 2.0 Architectures: What entrepreneurs and information architects need to know

Web 2.0 is more pervasive than ever, with business analysts and technologists struggling to comprehend the opportunity it represents. But what exactly is Web 2.0 -- a marketing term or technical reality? This fascinating book finally puts substance behind the phenomenon by identifying the core patterns of Web 2.0, and by introducing an...

Microsoft SQL Server 2008 Administration with Windows PowerShell (Wrox Programmer to Programmer)
Microsoft SQL Server 2008 Administration with Windows PowerShell (Wrox Programmer to Programmer)

Secure, reliable, and scalable, SQL Server 2008 delivers a dynamic, smart, and productive data platform for all your data-related needs and offers many new features that will change how you administer a database server. Among these new features is the ability to use Windows PowerShell 2.0 scripts to automate and manage various aspects of the...

Linguistic Modeling of Information and Markup Languages: Contributions to Language Technology
Linguistic Modeling of Information and Markup Languages: Contributions to Language Technology

This book addresses the interests of a large community of researchers in the fields of XML-based annotation techniques and corpus-based language technology. It covers the most significant recent developments in this field, from multi-layered mark-up and standards to theoretical formalisms to applications. The contributions are based on research...

Best Practice in Labour and Delivery (Cambridge Medicine)
Best Practice in Labour and Delivery (Cambridge Medicine)

An understanding of when and how to intervene is the key to good obstetric care. This textbook is an encompassing reference covering all the essential information relating to childbirth; it offers clear practical guidance on all aspects of labour and delivery. Written by well-known leading experts, each chapter offers a modern authoritative...

Markov Random Field Modeling in Image Analysis (Advances in Pattern Recognition)
Markov Random Field Modeling in Image Analysis (Advances in Pattern Recognition)

Modeling problems in this book are addressed mainly from the computational viewpoint. The primary concerns are how to define an objective function for the optimal solution to a image analysis or computer vision problem and how to find the optimal solution. The solution is defined in an optimization sense because the perfect solution is...

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