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Chemistry: The Molecular Nature of Matter and Change

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Chemistry: The Molecular Nature of Matter and Change by MartinSilberberg and Patricia Amateis has been recognized in the general chemistrymarket as an unparalleled classic. The revision for the ninth edition focusedon continued optimization of the text.  To aid in this process, we wereable to use data from literally thousands of student responses to questions inLearnSmart, the adaptive learning system that assesses student knowledge ofcourse content. The data, such as average time spent answering eachquestion and the percentage of students who correctly answered the question onthe first attempt, revealed the learning objectives that students foundparticularly difficult, which we addressed by revising surrounding text oradding additional learning resources such as videos and slideshows. The textstill contains unprecedented macroscopic-to-microscopic molecularillustrations, consistent step-by-step worked exercises in every chapter, andan extensive range of end-of-chapter problems, which provide engagingapplications covering a wide variety of interests, including engineering,medicine, materials, and environmental studies. Changes have been made to thetext and applications throughout to make them more succinct, to the artwork tomake it more teachable and modern, and to the design to make it more simplisticand open. 

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Models in Spatial Analysis (ISTE)
Models in Spatial Analysis (ISTE)
This book offers a relatively large overview of modeling families which exist in spatial analysis and of the different mindsets that went into them. Models presented are related to space organization principles, localization logic, the form of spatial interactions1 and their role in space dynamics. The expertise of the authors is...
How Cool Brands Stay Hot: Branding to Generation Y
How Cool Brands Stay Hot: Branding to Generation Y

Generation Y are the most marketing-savvy and advertising-critical generation ever. Three times the size of Generation X, they have a much bigger impact on society and business. In How Cool Brands Stay Hot, Joeri Van den Bergh and Mattias Behrer address what drives Generation Y as consumers and how marketers can develop the right brand...

Java How to Program: Late Objects Version (8th Edition)
Java How to Program: Late Objects Version (8th Edition)
Welcome to the Java programming language and Java How to Program, Late Objects Version, Eighth Edition! This book is appropriate for introductory-level programming courses (commonly known as CS1 and CS2). It also provides substantial depth for those who already know how to program and want to learn Java.

The Deitels’...


Click: What Millions of People Are Doing Online and Why it Matters
Click: What Millions of People Are Doing Online and Why it Matters

What time of year do teenage girls search for prom dresses online? How does the quick adoption of technology affect business success (and how is that related to corn farmers in Iowa)? How do time and money affect the gender of visitors to online dating sites? And how is the Internet itself affecting the way we experience the world? In...

The Gendered Brain: The new neuroscience that shatters the myth of the female brain
The Gendered Brain: The new neuroscience that shatters the myth of the female brain
‘Highly accessible…revolutionary to a glorious degree’ Observer

Reading maps or reading emotions? Barbie or Lego? Do you have a female brain or a male brain? Or is that the wrong question?

We live in a gendered world where we are bombarded with messages
...
Super-Recursive Algorithms (Monographs in Computer Science)
Super-Recursive Algorithms (Monographs in Computer Science)
This book introduces the new realm of superrecursive algorithms and the development of mathematical models for them. Although many still believe that only recursive algorithms exist and that only some of them are realizable, there are many situations in which people actually work with superrecursive algorithms....
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