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Brand New: Solving the Innovation Paradox -- How Great Brands Invent and Launch New Products, Services, and Business Models
Brand New: Solving the Innovation Paradox -- How Great Brands Invent and Launch New Products, Services, and Business Models

Brand New’s revolutionary innovation process is a proven road map you can put to work immediately to create successful new products, services, and business models. Written by leading innovation practitioners, and the coauthor of the bestseller Customers for Life, the authors of this tightly focused, highly...

Word Parts Dictionary: Standard and Reverse Listings of Prefixes, Suffixes, and Combining Forms
Word Parts Dictionary: Standard and Reverse Listings of Prefixes, Suffixes, and Combining Forms

This dictionary is based on word parts — those prefixes, suffixes, com¬ bining forms and roots which show up repeatedly to form words — and is meant to be used in conjunction with a standard dictionary and a thesaurus. It can help to retrieve words only dimly remembered, or it can lead to specific new words which otherwise...

The Fast Forward MBA in Project Management (Portable Mba Series)
The Fast Forward MBA in Project Management (Portable Mba Series)
PProject management has hung on long past the “new management fad” stage. When the first edition of this book came out in 1999, project management was riding a rocket of popularity. Nine years later the discipline continues to add disciples in new fields such as health care and nonprofit aid organizations. While the...
Security 2020: Reduce Security Risks This Decade
Security 2020: Reduce Security Risks This Decade

Identify real security risks and skip the hype

After years of focusing on IT security, we find that hackers are as active and effective as ever. This book gives application developers, networking and security professionals, those that create standards, and CIOs a straightforward look at the reality of today’s IT...

Breakthrough Business Negotiation: A Toolbox for Managers
Breakthrough Business Negotiation: A Toolbox for Managers

Although there are many how-to books on negotiating, they provide little useful guidance on how to conduct complex realworld negotiations. Advice on conducting two-party negotiations about a modest number of issues isn’t hard to come by, but few negotiations are that simple. While dealing with the other side, negotiators typically also...

Essential Law for Marketers
Essential Law for Marketers

'Essential Law for Marketers' offers clear and concise explanations of the laws that impact on the practice of marketing, advertising, sponsorship, design and public relations, providing expert guidance on crucial issues for the busy practitioner.

Each chapter in the book offers, in simple English,
...

Ace the Programming Interview: 160 Questions and Answers for Success
Ace the Programming Interview: 160 Questions and Answers for Success

Be prepared to answer the most relevant interview questions and land the job

Programmers are in demand, but to land the job, you must demonstrate knowledge of those things expected by today's employers. This guide sets you up for success. Not only does it provide 160 of the most commonly asked interview questions...

Logging and Log Management: The Authoritative Guide to Understanding the Concepts Surrounding Logging and Log Management
Logging and Log Management: The Authoritative Guide to Understanding the Concepts Surrounding Logging and Log Management

Effectively analyzing large volumes of diverse logs can pose many challenges. Logging and Log Management helps to simplify this complex process using practical guidance and real-world examples. Packed with information you need to know for system, network and security logging. Log management and log analysis methods are covered in...

Augmented Reality: An Emerging Technologies Guide to AR
Augmented Reality: An Emerging Technologies Guide to AR
Augmented reality (AR) is a technology whose time has come. Conceived in rudimentary form as early as the 1960’s, AR is only now becoming truly practical. Recent advances in mobile processing, coupled with an explosion in digital storage capacity, ubiquity of wireless broadband connections, mass adoption of smart phones, and...
HTML5 and CSS3 Responsive Web Design Cookbook
HTML5 and CSS3 Responsive Web Design Cookbook

HTML5 and CSS3 Responsive Web Design Cookbook gives developers a new toolbox for staying connected with this new skillset. Using the clear instructions given in the book, you can apply and create responsive applications and give your web project the latest design and development advantages for mobile devices. Using real-world examples, this...

The Elements of Computing Systems: Building a Modern Computer from First Principles
The Elements of Computing Systems: Building a Modern Computer from First Principles

In the early days of computer science, the interactions of hardware, software, compilers, and operating system were simple enough to allow students to see an overall picture of how computers worked. With the increasing complexity of computer technology and the resulting specialization of knowledge, such clarity is often lost. Unlike other...

IPv6 in Practice: A Unixer's Guide to the Next Generation Internet
IPv6 in Practice: A Unixer's Guide to the Next Generation Internet
Back in early 2000 I first tried to get seriously started with IPv6. But I couldn’t find any documentation that helped me to understand how to make it work in my usual environment. Being swamped with work at my then job I eventually gave up, frustrated for the first time.

In 2002 Silvia Hagen published the
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