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Quantum Mechanics of Fundamental Systems: The Quest for Beauty and Simplicity: Claudio Bunster Festschrift
Quantum Mechanics of Fundamental Systems: The Quest for Beauty and Simplicity: Claudio Bunster Festschrift
This is a collection of contributed papers by former collaborators and colleagues of Claudio Bunster (formerly Teitelboim). The topics include General Relativity, Quantum Gravity, String Theory; from historical reviews to current research; from mathematical structures underlying the fundamental interactions, to cosmological scenarios describing the...
Online Consumer Psychology: Understanding and Influencing Consumer Behavior in the Virtual World
Online Consumer Psychology: Understanding and Influencing Consumer Behavior in the Virtual World
This volume contains edited versions of papers that were presented at the 2001 Advertising and Consumer Psychology Conference in Seattle, Washington. This annual conference was sponsored by the Society for Consumer Psychology (Division 23 of the American Psychological Association) with sponsorship assistance from Accenture Institute for Strategic...
Frommer's New Orleans 2011 (Frommer's Complete Guides)
Frommer's New Orleans 2011 (Frommer's Complete Guides)
New Orleans should come with a warning label. No, no, not about hurricanes. Forget that. That’s like solely identifying San Francisco and Los Angeles with earthquakes. No, this is about the city itself. See, there’s this group of residents whom locals call the “never lefts.” They are the people who...
A Quick Start Guide to Google AdWords: Get Your Product to the Top of Google and Reach Your Customers (New Tools for Business)
A Quick Start Guide to Google AdWords: Get Your Product to the Top of Google and Reach Your Customers (New Tools for Business)
A Quick Start Guide to Google AdWords outlines the background to Google, reveals the secrets behind pay-per-click advertising and what sells online, and gives vital tips on how to create a great campaign. With up-to-the-minute case studies and tips on vital business skills it covers: how to set up an account; the secrets of what...
Quirkology: How We Discover the Big Truths in Small Things
Quirkology: How We Discover the Big Truths in Small Things

An award-winning psychologist exposes the truth behind life's little oddities and absurdities in this quirky and practical guide to life.

For over twenty years, psychologist Professor Richard Wiseman has examined the quirky science of everyday life. In Quirkology, he navigates the backwaters of human behavior, discovering the...

Advanced Google AdWords
Advanced Google AdWords

The ultimate guide to Google AdWords is fully updated for its third editionThis is the ultimate guide for those who want to quickly get beyond AdWords basics to learn and apply the advanced techniques and tactics that are used by Fortune 500 companies. The book provides insight into AdWords' functionality and advanced features,...

How to Write Great Copy: Learn the Unwritten Rules of Copywriting
How to Write Great Copy: Learn the Unwritten Rules of Copywriting
Dominic Gettins spent many years writing copy and training others to do so. Here, he clearly demonstrates his ability to get his message across and shows readers how to do the same.

While people who write about marketing usually get on with it fairly sensibly, those who write about creativity often employ the uplifting style and
...
Algorithm Design
Algorithm Design
Algorithm Design introduces algorithms by looking at the real-world problems that motivate them. The book teaches a range of design and analysis techniques for problems that arise in computing applications. The text encourages an understanding of the algorithm design process and an appreciation of the...
HTML5 Advertising
HTML5 Advertising

Web advertising is changing. What was once a predominantly Flash-based medium is making the switch to HTML5, with the benefit of a plug-in free environment giving a larger audience for ads, and better integration with the page they are featured on. We live in a time where marketers, designers, and developers are confused as to what they can...

Google Advertising Tools : Cashing in with AdSense, AdWords, and the Google APIs
Google Advertising Tools : Cashing in with AdSense, AdWords, and the Google APIs

When it comes to advertising on the web, you just can't argue with the numbers. A $7 billion market today is expected to grow to $18.9 billion by 2010. Jupiter Research also estimates that search advertising will be a larger share of the market than display advertising by 2010. These phenomenal numbers are due largely to...

RHCE Red Hat Certified Engineer Linux: 100 Success Secrets on RHCE Linux Test Preparation, Study Guides, Practice Exams, Braindumps, Certification Exam
RHCE Red Hat Certified Engineer Linux: 100 Success Secrets on RHCE Linux Test Preparation, Study Guides, Practice Exams, Braindumps, Certification Exam
Red Hat Certified Engineer (RHCE) is a performance-based test that measures actual competency on live systems. Called the "crown jewel of Linux certifications," RHCE proves an individual's ability to configure networking services and security on servers running a Red Hat OS.

The rise of Red Hat has been marvelous to watch. Starting...

One-to-One Web Marketing: Build a Relationship Marketing Strategy One Customer at a Time, Second Edition
One-to-One Web Marketing: Build a Relationship Marketing Strategy One Customer at a Time, Second Edition

Markets are becoming increasingly fragmented as the result of global competition. As more companies vie for niche market positions, they spin out a broader array of product and service offerings. The Web, with its relatively low barriers to entry, has accelerated this competition by orders of magnitude. The wide availability of online...

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