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 Marketing Theory: A Student Text
As a relatively young, applied discipline, one major challenge for marketing has been to build its own distinct body of theory. One problem for teachers of the subject is that many students find books on marketing theory dense and difficult to follow. Most are written for academics and researchers, not for undergraduates and taught... |  |  Spine Surgery Basics
Spine surgery has increasingly become a surgical field of its own, with a distinct body of knowledge. This easy-to-use book, written by acknowledged experts, is designed to meet the practical needs of the novice and the busy resident by providing essential information on spine pathology, diagnostic evaluation, surgical procedures, and other... |  |  Water-Related Death Investigation: Practical Methods and Forensic Applications
All too often, police called to the scene of a water-related death may consider it an accidental drowning before they even arrive. But the investigation of these types of deaths requires the same careful and thorough documentation as in other potentially non-natural deaths and these efforts must be carried through all stages of investigation.... |
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 Social Work Practice in the Addictions (Contemporary Social Work Practice)
Social workers represent the largest body of addiction and mental health service providers, and there is a consistent need for up-to-date information. Social Work Practice in the Addictions is a comprehensive evidence-based volume. Contributing authors of this volume have been carefully selected to ensure representation of the leading social... |  |  Small Animal Medical Differential Diagnosis: A Book of Lists, 2e
Small Animal Medical Differential Diagnosis, 2nd Edition is a practical, concise guide to the differential diagnosis, etiology, laboratory abnormalities, and classification of clinical signs and medical disorders in dogs and cats. By covering nearly every possible sign and clinical disorder relevant to small animal medical practice,... |  |  3D Video and Its Applications
This book presents a broad review of state-of-the-art 3D video production technologies and applications. The text opens with a concise introduction to the field, before examining the design and calibration methods for multi-view camera systems, including practical implementation technologies. A range of algorithms are then described for... |
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