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Developing B2B Social Communities: Keys to Growth, Innovation, and Customer Loyalty
Developing B2B Social Communities: Keys to Growth, Innovation, and Customer Loyalty

Developing B2B Social Communities: Keys to Growth, Innovation, and Customer Loyalty explains why business-to-business companies need a robust online community strategy to survive and flourish in today’s changing economy and shows you how to design and execute your company’s strategy successfully.

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Cryptography in C and C++
Cryptography in C and C++

This book covers everything you need to know to write professional-level cryptographic code. This expanded, improved second edition includes about 100 pages of additional material as well as numerous improvements to the original text. The chapter about random number generation has been completely rewritten, and the latest cryptographic...

Perspectives on Branding
Perspectives on Branding

Who's the real branding expert: the agency or the brand? Each has a different approach to what brand building's really all about and the methods needed to generate consumer loyalty. Each approaches brand building strategies from a different angle - a different perspective - and without understanding both points of view, the picture is...

Systems Biology for Traditional Chinese Medicine
Systems Biology for Traditional Chinese Medicine

The application of systems biology methods to Traditional Chinese Medicine

Emphasizing the harmony of the human body with the environment, Traditional Chinese Medicine (TCM) has evolved over thousands of years. It is a systemic theory derived from clinical experience, the philosophy of holism and systematology, and the...

Exploring Microsoft SharePoint 2013: New Features & Functions
Exploring Microsoft SharePoint 2013: New Features & Functions

Your guide to the most significant changes in SharePoint 2013.

Discover what’s new and what’s changed in SharePoint 2013—and get a head start using these cutting-edge capabilities to improve organizational collaboration and effectiveness.

Led by a Microsoft MVP for SharePoint, you'll learn how to...

Introduction to Information Systems, 15th Edition
Introduction to Information Systems, 15th Edition

O’Brien’s Introduction to Information Systems 15e reflects the contemporary use of enterprise-wide business systems. New real-world case studies continue to correspond with this industry reality. The text’s focus is on teaching the future manager the potential effect on business of the most current IT technologies such as...

Teach Yourself VISUALLY PowerPoint 2013
Teach Yourself VISUALLY PowerPoint 2013

A straightforward, visual approach to learning the new PowerPoint 2013!

PowerPoint 2013 boasts updated features and new possibilities; this highly visual tutorial provides step-by-step instructions to help you learn all the capabilities of PowerPoint 2013. It covers the basics, as well as all the exciting new changes and...

The Little Blue Book of Marketing: Build a Killer Plan in Less Than a Day
The Little Blue Book of Marketing: Build a Killer Plan in Less Than a Day
A step-by-step guide to creating an actionable marketing plan-fast

A great marketing plan identifies where an organization is, where it wants to be, and how it will get there. Most companies think they already have such a plan-but often they really have only a budget, a sales goal, or an excuse.

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Professional Application Lifecycle Management with Visual Studio 2013
Professional Application Lifecycle Management with Visual Studio 2013

Ramp up your software development with this comprehensive resource

Microsoft's Application Lifecycle Management (ALM) makes software development easier and now features support for iOS, MacOS, Android, and Java development. If you are an application developer, some of the important factors you undoubtedly consider in...

Reinforcement Learning and Approximate Dynamic Programming for Feedback Control
Reinforcement Learning and Approximate Dynamic Programming for Feedback Control
Modern day society relies on the operation of complex systems including aircraft, automobiles, electric power systems, economic entities, business organizations, banking and finance systems, computer networks, manufacturing systems, and industrial processes, Decision and control are responsible for ensuring that these systems perform...
Mastering Microsoft Exchange Server 2013
Mastering Microsoft Exchange Server 2013

The bestselling guide to Exchange Server, fully updated for the newest version

Microsoft Exchange Server 2013 is touted as a solution for lowering the total cost of ownership, whether deployed on-premises or in the cloud. Like the earlier editions, this comprehensive guide covers every aspect of installing, configuring, and...

Excel Data Analysis: Modeling and Simulation
Excel Data Analysis: Modeling and Simulation

This book is written for the students and practitioners who are looking for a single introductory Excel-based resource that covers three essential business and analytical skills—Data Analysis, Business Modeling, and Simulation of Complex Problems. The focus of the book is clearly on analysis of problems for decision making, yet detailed...

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