Recognized worldwide as the definitive guide to power supply design for over 25 years, Switching Power Supply Design has been updated to cover the latest innovations in technology, materials, and components. This Third Edition presents the basic...

The hard disk drive (HDD) is an excellent example of the practical application of precision mechatronics. Hard Disk Drive: Mechatronics and Control describes the control aspects of an HDD, explains difficulties faced by designers, provides solutions, and highlights challenges of future-generation drives. Combining academic interests with...

In test driven development, you first write an executable test of what your application code must do. Only then do you write the code itself and, with the test spurring you on, you improve your design. In acceptance test driven development (ATDD), you use the same technique to implement product features, benefiting from iterative development,...

Thirty years ago, Jack Trout and Al Ries published their classic bestseller, Positioning: The Battle for Your Mind—a book that revolutionized the world of marketing. But times have changed. Competition is fiercer. Consumers are savvier. Communications are...

This book provides the richest and most solid introduction to the exciting world of Flash applications, which are becoming increasingly popular as ways of presenting visually rich interfaces to useful data and services. Foundation Flash MX Applications supplies you with the knowledge, techniques, and skills that you need to help you...

Financial innovation can drive social, economic, and environmental change, transforming ideas into new technologies, industries, and jobs. But when it is misunderstood or mismanaged, the consequences can be severe. In this practical, accessible book, two leading experts explain how sophisticated capital structures can...

Creating A Brand Identity is a complex challenge for the graphic designer. It requires practical design skills and creative drive as well as an understanding of marketing and consumer behaviour. This practical handbook is a comprehensive introduction to this creative process.

Exercises and examples highlight the key...