People use databases to organize and to manage their data. Oracle Database is the leader
in the relational database management systems market, with a broad adoption in many
industries. Using the best tool is not enough to be sure that the results of our efforts will be
satisfactory—driving the fastest car in a Formula 1...
Our interest in human–computer interaction started with our participation in the TT2
project (“Trans–Type-2”, 2002–2005—http://www.tt2.atosorigin.es), funded by the
European Union (EU) and coordinated by Atos Origin, which dealt with the development
of statistical-based technologies for computer...
Nationalism is on the rise across the Western world, serving as a rallying cry for voters angry at the unacknowledged failures of globalization that has dominated politics and economics since the end of the Cold War. In After Nationalism, Samuel Goldman trains a sympathetic but skeptical eye on the trend, highlighting the deep...
Can machines think like people? This question is the driving force behind Artificial Intelligence, but it is only the starting point of this ever-evolving, exciting discipline. AI uses different strategies to solve the complex problems that arise wherever computer technology is applied, from those areas pertaining to perception and adaptation...
Genetic technology has enabled us to test fetuses for an increasing number
of diseases and impairments. On the basis of this genetic information,
prospective parents can predict – and prevent – the birth of children
likely to have those conditions. In developed countries, prenatal genetic
testing has now become a...
A six-step plan for driving a wedge between the competition and the customer
For sales people, convincing a potential customer to choose them over the competition is no easy task, and especially when the competition already has the account. Finally, How to Get Your Competition Fired shows readers a proven system for breaking the...
You're driving to work and your favorite new song comes on the radio. A few hours later, you find yourself humming the tune as you work on reports. By the end of the day, your coworkers want to muzzle you because now they all also have that song stuck in their heads. Time for some new music? All you need is an iPod and ...
Success in today's IT environment requires you to view your career as a business endeavor. In this book, you'll learn how to become an entrepreneur, driving your career in the direction of your choosing. You'll learn how to build your software development career step by step, following the same path that you would follow if you were building,...
With the explosion in Web, mobile, and social media marketing channels, you have an extraordinary array of new marketing options to choose from. Which ones work? How do you make them work--without wasting a fortune on trial and error? Get this book, that’s how!
"Like a true Master in Fine Arts, Michel Fleuriet is able to combine a great historical culture with a deep technical background to give us a brilliant and synthetic view of the fundamentals driving financial markets. This book should be a reference in a troubled period where everyone, from the non professional investor to the sophisticated...
The Expert, Practical Guide to Succeeding with SOA in the Enterprise
In Executing SOA, four experienced SOA implementers share realistic, proven, “from-the-trenches” guidance for successfully delivering on even the largest and most complex SOA...
