A well-designed, easy-to-navigate website is useless if no one can find it. If your company is going to succeed in the web economy, optimizing your site for search engine visibility is essential. In this book, four of the most noted experts in the field of search engine optimization (SEO) provide you with proven guidelines and cutting-edge...
Use this invaluable tool to gain a competitive edge and avert bad investment decisions.
Well-known options strategist and instructor George Fontanills has updated his time-tested and bestselling book, The Options Course. The new edition improves and expands upon the original to help you avoid some common and costly options...
Adobe Creative Suite CS5 Web Premium How-Tos: Essential Techniques is a concise, economical, current, and informed guide to the key techniques for creating inviting and accessible Web sites using Adobe Creative Suite CS5. Readers choose the How-Tos guide when they want immediate access to just what they need to know to get results. This book...
Often computers are viewed as machines that run algorithms. This view of computers covers a vast range of devices, from simple computers that perform limited and specific computations (for example, a computer found in a wristwatch) to supercomputers, which are groups of computers linked together in homogeneous and heterogeneous clusters and...
Houses, gold, tulips . . . our idea of what constitutes a good ‘investment’
has changed dramatically over time but one precious, valuable idea
still holds true: that shares over the long term have been a great investment
and have without doubt made their intrepid ‘holders’ returns of between
5 and 7 per...
Plant development and productivity are negatively regulated by various environmental stresses. Abiotic stress factors such as heat, cold, drought, and salinity represent key elements limiting agricultural productivity worldwide. Thus, developing crop plants with the ability to tolerate abiotic stresses is a critical need which demands modern...
Learn everything you need to get up and running with cutting-edge API development using JavaScript and Node.js; ideal for data-intensive real-time applications that run across multiple platforms.
Key Features
Build web APIs from start to finish using JavaScript across the development...
AVVID (Architecture for Voice, Video, and Integrated Data) is a network architecture made up of hardware and software that transmits a company’s data such as e-mail, web traffic, file transfers, voice traffic, and video traffic over the same physical computer network. Imagine taking the three networks your...
Pricing is an essential aspect of the marketing mix for brands and products. Further, pricing research in marketing is interdisciplinary, utilizing economic and psychological concepts with special emphasis on measurement and estimation. This unique Handbook provides current knowledge of pricing in a single, authoritative volume and brings together...
Insider Threats in Cyber Security is a cutting edge text presenting IT and non-IT facets of insider threats together. This volume brings together a critical mass of well-established worldwide researchers, and provides a unique multidisciplinary overview. Monica van Huystee, Senior Policy Advisor at MCI, Ontario, Canada comments "The book...