You’ve probably heard that “business as usual” is no more. The way that people communicate, market, and sell has changed dramatically since the advent of social media marketing. We’re here to tell you that even though the tools are new and different — and seem to change regularly — you can definitely find...
Learn how companies make us feel good about doing what they want. Approaching persuasive design from the dark side, this book melds psychology, marketing, and design concepts to show why we're susceptible to certain persuasive techniques. Packed with examples from every nook and cranny of the web, it provides easily digestible and...
Thanks to their education, experience, and general philosophical orientation, many engineers fail to notice critical issues in the workplace that can directly impact their career advancement and day-to-day job satisfaction. This text focuses on career management, and the accompanying importance of human and social interactions in the office....
Methods of IT Project Management, which focuses specifically on IT project management, is built around the Project Management Body of Knowledge (PMBOK).
Introduction To Project Management; A Systems View and Systems Methodology; The Project Management Framework; Project Initiation; Project Scope and Human Resource Planning;...
Up-to-date, expert coverage of topics in wireless voice communications
Voice communication is the most important facet of mobile radio service. Even when the predicted surge of wireless data and Internet services becomes a reality, voice will remain the most natural means of human communication.
Incorporating intelligence in industrial systems can help to increase productivity, cut-off production costs, and to improve working conditions and safety in industrial environments. This need has resulted in the rapid development of modeling and control methods for industrial systems and robots, of fault detection and isolation methods for...
First edition: Winner of Choice Magazine - Outstanding Academic Titles for 2007 Sustainability promises both reduced environmental impacts and real cash savings for any organization - be it a business, non-profit/NGO or government department. This easy-to-use manual has been written by top business consultants specifically to help managers,...
Data Protection and Compliance in Context is a comprehensive guide which: 1.explains the content of data protection laws; 2.provides practical advice on protecting data privacy under the Data Protection Act, human rights laws and freedom of information legislation; 3.gives data controllers a platform for building compliance strategies. Data...
Reviews: "This is the best little 'how-to' book for starting and running a small business I've come across. Don't even think about going into business without it. And if you are already in business, this book is a must-read."
--Larry Winget, television personality and 5 time...
This introductory textbook presents the modern signal processing concepts used in computer vision and image analysis in a systematic and mathematically coherent way. For the first time in a textbook on image processing, single direction, group direction, corners and edges, Hough transform, and motion estimation are developed in a principled...
The seven essential tools for keeping projects on time and under budget
You're executing risk management, leadership, and planning--all hallmarks of outstanding project management. And yet you're still having trouble keeping your projects on schedule.
Creative Project Management adds two new elements to...
Noise is everywhere and in most applications that are related to audio and speech, such as human-machine interfaces, hands-free communications, voice over IP (VoIP), hearing aids, teleconferencing/telepresence/telecollaboration systems, and so many others, the signal of interest (usually speech) that is picked up by a microphone is generally...
