The Simula Research Laboratory, located just outside Oslo in Norway, is rightly famed as a highly successful research facility, despite being, at only eight years old, a very young institution. This fascinating book tells the history of Simula, detailing the culture and values that have been the guiding principles of the laboratory throughout...

Unlike traditional animation techniques that use specialized 3D animation software, machinima--a term derived from the words "machine" and "cinema"--records the action in real-time interactive 3D environments, such as those found in video games, to create a cinematic production. No longer solely the province of hard-core...

Loyal customers are the most important asset of any company-more important than land, patents, equipment, or buildings. While finding new customers is often expensive, time-consuming, and ultimately unprofitable, retaining old customers is surprisingly easy and highly profitable. Companies with a loyal customer base enjoy greater profitability...

If you’re looking for a serious infusion of life-blood into your company, transformational outsourcing could be the answer. This new, bold approach is not just about handing off non-core functions in order to cut costs. It’s about transforming the entire operating model—to boost a company’s stock price, increase its...

Over the last four decades the sociological life course approach with its focus on the interplay of structure and agency over time life course perspective has become an important research perspective in the social sciences. Yet, while it has successfully been applied to almost all fields of social inquiry it is much less used in research...

New Cambridge Advanced English is the revised and updated edition of the popular Cambridge Advanced English. The course has been completely redesigned in full colour and its stimulating reading and listening extracts have been supplemented with new authentic reading texts and interviews. Theme units, providing practice in spoken and written...

Java is a popular and powerful language that is a virtual requirement for businesses making use of IT in their daily operations. For Java programmers, this reality offers...

The Mastering series from...