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Genetic Toxicology and Cancer Risk Assessment
Genetic Toxicology and Cancer Risk Assessment

Presents state-of-the-art regulatory cancer risk assessment models including a biologically based model for two-hit carcinogenesis and cell proliferation!

This book comprehensively reviews the various roles of genetic toxicology in human cancer risk assessment conducted by United States and worldwide regulatory
...

Nonprofit Management 101: A Complete and Practical Guide for Leaders and Professionals
Nonprofit Management 101: A Complete and Practical Guide for Leaders and Professionals

A comprehensive handbook for leading a successful nonprofit

This handbook can educate and empower a whole generation of nonprofit leaders and professionals by bringing together top experts in the field to share their knowledge and wisdom gained through experience. This book provides nonprofit professionals with the conceptual...

BUY ME!  New Ways to Get Customers to Choose Your Product and Ignore the Rest
BUY ME! New Ways to Get Customers to Choose Your Product and Ignore the Rest

18 easy ways to ensure consumers choose your product over the competition’s

The world of consumer business is always hit hardest during a recession. But that doesn’t mean you can’t still drive sales and growth for your own organization. All it takes to come out on top, even in the toughest economies, is a...

Waging War on Complexity Costs: Reshape Your Cost Structure, Free Up Cash Flows and Boost Productivity by Attacking Process, Product and Organizational Complexity
Waging War on Complexity Costs: Reshape Your Cost Structure, Free Up Cash Flows and Boost Productivity by Attacking Process, Product and Organizational Complexity

Shed Revenue-Draining Complexity Costs by Thirty Percent!

“This is an ambitious book packed with insight and fresh thinking. Separating good from bad complexity costs is a critical task facing companies today, and the authors provide a compelling roadmap for solving the problem.”
Michael B.
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Retail Analytics: The Secret Weapon
Retail Analytics: The Secret Weapon

The inside scoop on boosting sales through spot-on analytics

Retailers collect a huge amount of data, but don't know what to do with it. Retail Analytics not only provides a broad understanding of retail, but also shows how to put accumulated data to optimal use. Each chapter covers a different focus of the retail...

A Concise Introduction to Matlab
A Concise Introduction to Matlab

A Concise Introduction to Matlab is a simple, concise book designed to cover all the major capabilities of MATLAB that are useful for beginning students. Thorough coverage of Function handles, Anonymous functions, and Subfunctions. In addition, key applications including plotting, programming, statistics and model building are...

Social Marketing to the Business Customer: Listen to Your B2B Market, Generate Major Account Leads, and Build Client Relationships
Social Marketing to the Business Customer: Listen to Your B2B Market, Generate Major Account Leads, and Build Client Relationships

The first book devoted entirely to B2B social marketing

B2B markets are fundamentally different from consumer markets. Decisions are made on value, not impulse. Buying cycles are complex, often with many stakeholders involved. Relationships and support are critical. Bet-the-business decisions demand discipline, knowledge, and lots...

Metabolic Ecology: A Scaling Approach
Metabolic Ecology: A Scaling Approach

One of the first textbooks in this emerging important field of ecology.

Most of ecology is about metabolism: the ways that organisms use energy and materials. The energy requirements of individuals – their metabolic rates – vary predictably with their body size and temperature. Ecological interactions are
...

SQL Server AlwaysOn Revealed
SQL Server AlwaysOn Revealed

Get a fast start to using AlwaysOn, the SQL Server solution to high-availability and disaster recovery. Read this short, 150-page book that is adapted from Peter Carter’s Pro SQL Server Administration to gain a solid and accurate understanding of how to implement systems requiring consistent and continuous uptime.

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Finance Bundling and Finance Transformation: Shared Services Next Level
Finance Bundling and Finance Transformation: Shared Services Next Level

In managerial literature the challenges of ramping-up, growing and enhancing a (Finance) Shared Services Organization are regularly neglected. Therefore, the compilation will address two objectives: First, based on a generic phase model of an SSO’s development, frequently arising questions related to the management of SSOs shall be...

Beginning Backdrop CMS
Beginning Backdrop CMS

Learn what Backdrop CMS is and how it fulfills the role of a content management system, along with how to install and configure it. This book teaches how to create and manage content, taxonomy, users, page layouts, and menus to get the best site possible. You'll also see how to install on shared hosting – which is...

Key Performance Indicators (KPI): Developing, Implementing, and Using Winning KPIs
Key Performance Indicators (KPI): Developing, Implementing, and Using Winning KPIs

An in-depth look at how to create and use key performance indicators (KPIs), from the King of KPIs – now updated and expanded!

By exploring measures that have transformed businesses, David Parmenter has developed a methodology that is breathtaking in its simplicity and yet profound in its impact. Now in an updated and...

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