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The Everyday Entrepreneur
The Everyday Entrepreneur

A primer for pursuing entrepreneurial ambitions and achieving success

Filled with strategies and powerful anecdotes about defining and setting goals and pushing for entrepreneurial success, The Everyday Entrepreneur reveals how readers can apply the ambitions of a go-getter in their own lives, position themselves...

The Marketing Plan: How to Prepare and Implement It
The Marketing Plan: How to Prepare and Implement It

Even if you've created marketing plans before it doesn't matter. The rules have changed. With the advent of Web 2.0 business strategies like Search Engine Optimization, Social Networking, Pay-Per-Click, and dozens more, it may seem like you need to start from scratch. But with the brand new and completely updated fourth edition of...

Costa Rica (EYEWITNESS TRAVEL GUIDE)
Costa Rica (EYEWITNESS TRAVEL GUIDE)

Get the most out of Costa Rica with this comprehensive guide, featuring 3D aerial views, cutaways and floor plans of all the major sites and dedicated pages to the country s abundance of flora and fauna, national parks and volcanoes. Sample the flavor of the country region by region, with full-color detailed maps of towns and comprehensive...

Project Management for Business, Engineering, and Technology: Principles and Practice, 3rd Edition
Project Management for Business, Engineering, and Technology: Principles and Practice, 3rd Edition

Project Management for Business, Engineering and Technology, 3rd edition is a direct response to the ever-increasing need for better project management. First covering the essential background, from origins and philosophy to methodology, the main bulk of the book is dedicated to the concepts and techniques of practical...

Financial Accounting (Available Titles CengageNOW)
Financial Accounting (Available Titles CengageNOW)

The eleventh edition of FINANCIAL ACCOUNTING guides students through the what, why and how of accounting in today's business world. This textbook offers a solid presentation of concepts and procedures blended with a wealth of real company examples and solved exercises to ensure student success in the practical application of fundamental...

Exploring Geovisualization (International Cartographic Association)
Exploring Geovisualization (International Cartographic Association)

Sophisticated interactive maps are increasingly used to explore information - guiding us through data landscapes to provide information and prompt insight and understanding. Geovisualization is an emerging domain that draws upon disciplines such as computer science, human-computer interaction
design, cognitive sciences, graphical
...

High Impact Speeches: How to Create & Deliver Words That Move Minds
High Impact Speeches: How to Create & Deliver Words That Move Minds

Sooner or later, we all find ourselves in front of an audience with nothing more to rely on than the power of our words. To lead today is to be a great persuader. We need the ability to mobilise ideas, appeal to values and inspire action. To find the right words, and the memorable words, to carry an audience and change things.In the business...

Strategic Project Management Made Simple: Practical Tools for Leaders and Teams
Strategic Project Management Made Simple: Practical Tools for Leaders and Teams

When Fortune Magazine estimated that 70% of all strategies fail, it also noted that most of these strategies were basically sound, but could not be executed. The central premise of Strategic Project Management Made Simple is that most projects and strategies never get off the ground because of adhoc, haphazard, and obsolete methods used to...

Comebacks: Powerful Lessons from Leaders Who Endured Setbacks and Recaptured Success on Their Terms
Comebacks: Powerful Lessons from Leaders Who Endured Setbacks and Recaptured Success on Their Terms

Gold Medal Winner, Success and Motivation, 2011 Axiom Business Book Awards

Insight from leaders who experienced major setbacks and redefined success

In tough economic times, when careers are derailed and leaders are forced to rewrite their professional plans, this book enlightens and uplifts. Comebacks...

Troubleshooting Oracle Performance
Troubleshooting Oracle Performance

Troubleshooting Oracle Performance, 2nd Edition is your systematic guide to diagnosing and resolving performance problems in database-backed applications involving Oracle's database engine. Christian Antognini brings a decade and a half experience to his topic. His first edition is one of the most well-respected books in its...

Transportation Management with SAP TM 9: A Hands-on Guide to Configuring, Implementing, and Optimizing SAP TM
Transportation Management with SAP TM 9: A Hands-on Guide to Configuring, Implementing, and Optimizing SAP TM

The implementation of a TMS solution is a highly complex and mission critical project. If executed correctly a good TMS can deliver a number of benefits to the organization in terms of optimization, greater efficiency, reduced errors and improved revenue through accurate invoicing. However a number of projects fail to realize these...

The PayPal Official Insider Guide to Selling with Social Media: Make money through viral marketing (PayPal Press)
The PayPal Official Insider Guide to Selling with Social Media: Make money through viral marketing (PayPal Press)

This book demonstrates to sellers that social media is the ideal focus and PayPal is the best tool to grow profits in today's online marketplace. Key social media sales strategies, tactics, action plans, and real-world success stories for all kinds of sellers are presented, making it easier for sellers to choose the right solutions with...

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