This book was born out of the Deaf Studies Think Tank, a three-day symposium in the summer of 2002 sponsored by the National Endowment for the Humanities, Gallaudet University’s Provost’s Offi ce, and the Gallaudet Research Institute. The Deaf Studies Think Tank convened twenty scholars to debate, discuss, and explore the issues and...
Effective decisions are crucial to the success of any software project, but to make better decisions you need a better decision-making process. In Evaluating Project Decisions, leading project management experts introduce an innovative decision model that helps you tailor your decision-making...
Two books in one! Complete coverage of data cabling and fiber optics makes this the most comprehensive cabling book on the market
With the growing demand for fiber optics in large-scale communications networks, network professionals need complete, up-to-the-minute information. The fourth edition of this popular guide provides you with...
Covers everything from essential marketing principles and techniques to the latest methods and trends
Want to sharpen your marketing skills to promote your products and services? Whether you're introducing a new product or jumpstarting your existing marketing plans, Marketing For Dummies, 3rd Edition, helps you get a handle on...
Some sites always appear at the top of a search result while others fail to even make it to the top ten. Wouldn't you want to see your site on the first page of any search result? This is not easily feasible if you are depending solely on the marketing guys whom you hire for SEO.
Joomla! SEO will help you to attract more visitors and...
The term "project finance" is now being used in almost every language in every part of the world. It is the solution to infrastructure, public and private venture capital needs. It has been successfully used in the past to raise trillions of dollars of capital and promises to continue to be one of the major financing techniques for...
The last seven years have seen the field of artificial intelligence (AI) transformed. This transformation is not simple, nor has it yet run its course. The transformation has been generated by the emergence of expert systems. Whatever exactly these are or turn out to be, they first arose during the 1970s, with a triple claim: to be AI systems that...
With this book, you'll learn how to take full advantage of Google AdWords and AdSense, the sophisticated online advertising tools used by thousands of large and small businesses. This new edition provides a substantially updated guide to advertising on the Web, including how it works in general, and how Google's advertising programs in...
Learn Project Management on time and under budget! "Project Management Demystified" is valuable for both the novice project manager and the experienced. For the novice, it is a great way to understand PM basics in an easy-to-understand and practical way. Personalized stories demonstrate both what to do and what not to do. Experienced...
The New Marketing presents a comprehensively revised blueprint for the marketing process developed by Malcolm McDonald and Hugh Wilson to address second-generation changes brought about by technological development and the associated 'information revolution'. Built around the leading concept of a value exchange with customers, it provides essential...
Setting up a home office involves time, money and careful planning. For the creative woodworker, it can also mean the satisfaction of building each piece yourself. With designs ranging from weekend projects to a fully-realized computer desk, all of the plans in this book are fresh, functional and fun to build, including a stand-up desk...
This is the ultimate guide for those who want to move beyond AdWords basics to learn and apply the advanced techniques and tactics that Google's expert consultant teaches to Fortune 500 companies in his seminars. Advanced Google AdWords will provide deep insight into AdWords' functionality and advanced features, explaining how they...
