In this updated and revised edition of Privacy Means Profit, John Sileo demonstrates how to keep data theft from destroying your bottom line, both personally and professionally. In addition to sharing his gripping tale of losing...

Email marketing is an incredibly cost-effective way to establish and build relationships that drive business success. But, it can also be a challenge because the inbox is a hostile environment. Whether your email is noteworthy—or...

The wording "Under Attack" implies a dangerous situation - one that signifies we are currently under assault. In this book, the Celebrity Experts® showcased are in the vanguard of protecting data and sensitive information under threat - the threat of digital information being made available to unscrupulous sources, and at times...

Accordingly, modern Web applications are fully-fledged, complex software systems,...

Blogging has been part of the web landscape for over a decade and has matured into a ubiquitous mode of live communication. The power of blogging has been recognized by the business community, and canny marketers view it as a powerful weapon in their digital arsenal. Done well, blogging can bring myriad benefits to businesses of any size....

From the authors who accurately predicted the domino fall of the conjoined real estate, stock, and private debt...

The project management discipline is swiftly becoming the catalyst of choice for change in modern business models. The added value project management provides to the bottom line is now considered a corporate lifesaver, not a corporate cost center. Even though the discipline does not usually generate revenue (except in projectized...

Web services are transforming IT, and represent a powerful new way to reduce cost and drive top-line growth throughout the enterprise. This book takes a no-nonsense view of architecting and constructing enterprise-class Web services and...