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Escape Velocity: Free Your Company's Future from the Pull of the Past
“Readthis book to learn how to create a company as powerful as Apple.”—Guy Kawasaki,former chief evangelist of Apple
InEscape Velocity Geoffrey A. Moore, author of the marketing masterwork Crossingthe Chasm, teaches twenty-first century enterprises how to overcome thepull of the past and reorient... | | Beyond Software Architecture: Creating and Sustaining Winning SolutionsOver the years, I've seen many projects that have failed, or struggled, to cross the bridge between new product invention and creating a winning solution. This book provides a practical set of guidelines-it's a useful, and usable, book."-Dan'l Lewin,Corporate Vice President of Microsoft .NET Business Development
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