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Practical J2EE Application Architecture
Practical J2EE Application Architecture

Developers and students aspiring to be Java 2 Enterprise Edition architects will greatly benefit from this groundbreaking resource. Packed with information on technologies, processes, and architecture, this book provides complete end-to-end coverage for designing and developing a J2EE-based solution. Plus--this is the first book to show and...

Oracle GoldenGate 12c Implementer's Guide
Oracle GoldenGate 12c Implementer's Guide

Leverage the power of real-time data access for designing, building, and tuning your GoldenGate Enterprise

About This Book

  • Orchestrate the rich features of GoldenGate 12c and exploit the performance-enhancing features and manageability in your Enterprise environment
  • Master data...
Advanced Web Metrics with Google Analytics
Advanced Web Metrics with Google Analytics

How Does Your Website Measure Up?

Are you getting the most out of your website? Google insider and web metrics expert Brian Clifton reveals the information you need to get a true picture of your site's impact and stay competitive using Google Analytics (GA) and the latest web metrics methodologies.

...

Succeeding with Use Cases : Working Smart to Deliver Quality (Addison-Wesley Object Technology Series)
Succeeding with Use Cases : Working Smart to Deliver Quality (Addison-Wesley Object Technology Series)

You can dramatically improve software quality and value by integrating use cases with best-practice software quality engineering disciplines.

Richard Denney presents practical, cost-effective techniques that help your entire development organization deliver superior software.

...
Advanced Google AdWords
Advanced Google AdWords

This is the ultimate guide for those who want to move beyond AdWords basics to learn and apply the advanced techniques and tactics that Google's expert consultant teaches to Fortune 500 companies in his seminars. Advanced Google AdWords will provide deep insight into AdWords' functionality and advanced features, explaining how they...

Microsoft Dynamics NAV Administration
Microsoft Dynamics NAV Administration

This book is a tutorial guide that illustrates the steps needed to install, configure, deploy, and administer Dynamics NAV. It shows you how to get started with Dynamics NAV and then gradually explains other admin tasks such as backing up and performance tuning, using practical examples. If you want to get started in administering Dynamics...

Essential SharePoint® 2013: Practical Guidance for Meaningful Business Results (3rd Edition)
Essential SharePoint® 2013: Practical Guidance for Meaningful Business Results (3rd Edition)

The Only Book That’s 100% Focused on Maximizing the Business Value of SharePoint 2013

Essential SharePoint® 2013 approaches Microsoft SharePoint 2013 from a strict business value perspective, helping you plan and implement solutions that achieve effective business results.

...
ROI Selling: Increasing Revenue, Profit, and Customer Loyalty through the 360 Sales Cycle
ROI Selling: Increasing Revenue, Profit, and Customer Loyalty through the 360 Sales Cycle

Current economic conditions are forcing everyone from large corporations to smaller privately held companies to maximize their revenue streams from new and existing customers. To be successful, firms today must outsell their competition and exceed customer expectations-thus creating long-term satisfaction and loyalty.

While basic...

MPLS and Next-Generation Networks: Foundations for NGN and Enterprise Virtualization (Network Business)
MPLS and Next-Generation Networks: Foundations for NGN and Enterprise Virtualization (Network Business)

Understand the business case for deploying MPLS-based services and solutions

  • Provides network managers and architects a precise MPLS primer

  • Defines MPLS service problems and their associated solutions

  • ...
Experiences of Test Automation: Case Studies of Software Test Automation
Experiences of Test Automation: Case Studies of Software Test Automation

Software test automation has moved beyond a luxury to become a necessity. Applications and systems have grown ever larger and more complex, and manual testing simply cannot keep up. As technology changes, and more organizations move into agile development, testing must adapt—and...

Why CRM Doesn't Work: How to Win by Letting Customers Manage the Relationship
Why CRM Doesn't Work: How to Win by Letting Customers Manage the Relationship

CRM was supposed to help businesses better understand their customers and increase efficiency. Yet most companies are not getting the return they expected. Is it possible to make your customers happy and, at the same time, improve ROI? Is there a practical, affordable way to get customers to tell you what they really want?

In Why...

Social Media ROI: Managing and Measuring Social Media Efforts in Your Organization (Que Biz-Tech)
Social Media ROI: Managing and Measuring Social Media Efforts in Your Organization (Que Biz-Tech)

“Blanchard is demanding. He won’t allow you to flip through this book, nod your head, and leave. If you’re in, you’re going to have to invest to get your rewards.”

--Chris Brogan, president of Human Business Works

...

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