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Selling in a New Market Space: Getting Customers to Buy Your Innovative and Disruptive Products
Selling in a New Market Space: Getting Customers to Buy Your Innovative and Disruptive Products

Create new markets for your innovative offering using the field-proven Maverick Method!

Developing an innovative product that breaks all the rules of the market is the first step to success in today’s economy. Now, how do you get it organizations to purchase it? Selling in a New Market Space reveals the sales...

MySQL Cookbook: Solutions for Database Developers and Administrators
MySQL Cookbook: Solutions for Database Developers and Administrators

MySQL’s popularity has brought a flood of questions about how to solve specific problems, and that’s where this cookbook is essential. When you need quick solutions or techniques, this handy resource provides scores of short, focused pieces of code, hundreds of worked-out examples, and clear, concise explanations for...

Spring Recipes: A Problem-Solution Approach
Spring Recipes: A Problem-Solution Approach

Spring Recipes: A Problem-Solution Approach, Third Edition builds upon the best-selling success of the previous editions and focuses on the latest Spring Framework features for building enterprise Java applications. This book provides code recipes for the following, found in the latest Spring:

  • Spring fundamentals:...
Oracle RMAN for Absolute Beginners
Oracle RMAN for Absolute Beginners

Oracle RMAN for Absolute Beginners is a gentle introduction to the use of Oracle's Recovery Manager software to make backups of an Oracle database, and to restore all or part of a database in the event that data loss occurs. It is often said that a database administrator's #1 job responsibility is to be able to recover from...

Beginning iPhone Development with Swift: Exploring the iOS SDK
Beginning iPhone Development with Swift: Exploring the iOS SDK

The team that brought you the bestselling Beginning iPhone Development, the book that taught the world how to program on the iPhone, is back again for Beginning iPhone Development with Swift.This definitive guide is up to date with Apple's new Swift programming language and the latest and greatest iOS 8 SDK, and Xcode...

Lightning Fast Animation in Element 3D
Lightning Fast Animation in Element 3D

Whatever your skill level, this is a brilliant tour round the multi-faceted features of Element 3D, the Adobe After Effects plugin. Its hands-on approach means you'll soon be at home with creating awesome 3D graphics in record time.

Overview

  • Create enthralling and polished 3D graphics using Element...
Raspberry Pi Robotic Projects
Raspberry Pi Robotic Projects

Enter the wonderful world of Robotics via Raspberry Pi. Unlock the massive potential of this tiny PC with a step by step guide that will teach you everything from voice recognition to wireless control. Have fun!

Overview

  • Make your projects talk and understand speech with Raspberry Pi
  • Use...
Optimal Control with Aerospace Applications (Space Technology Library)
Optimal Control with Aerospace Applications (Space Technology Library)

 Want to know not just what makes rockets go up but how to do it optimally? Optimal control theory has become such an important field in aerospace engineering that no graduate student or practicing engineer can afford to be without a working knowledge of it. This is the first book that begins from scratch to teach the...

Learn iOS 8 App Development
Learn iOS 8 App Development

Learn iOS 8 App Development is both a rapid tutorial and a useful reference. You'll quickly get up to speed with Swift (Apple's powerful new programming language), Cocoa Touch, and the iOS 8 SDK. It's an all-in-one getting started guide to building useful apps. You'll learn best practices that ensure your code will be...

Running Mainframe z on Distributed Platforms: How to Create Robust Cost-Efficient Multiplatform z Environments
Running Mainframe z on Distributed Platforms: How to Create Robust Cost-Efficient Multiplatform z Environments

Running Mainframe z on Distributed Platforms reveals alternative techniques not covered by IBM for creatively adapting and enhancing multi-user IBM zPDT environments so that they are more friendly, stable, and reusable than those envisaged by IBM. The enhancement processes and methodologies taught in this book yield multiple...

Beginning iPhone Development: Exploring the iOS SDK
Beginning iPhone Development: Exploring the iOS SDK

The team that brought you the bestselling Beginning iPhone Development, the book that taught the world to program on the iPhone, is back again, bringing this definitive guide up-to-date with Apple's latest and greatest new iOS 8 and its SDK, as well as with the latest version of Xcode (6.1).

You'll have everything...

SQL Server Integration Services Design Patterns
SQL Server Integration Services Design Patterns

SQL Server Integration Services Design Patterns is newly-revised for SQL Server 2014, and is a book of recipes for SQL Server Integration Services (SSIS). Design patterns in the book help to solve common problems encountered when developing data integration solutions. The patterns and solution examples in the book increase your...

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