Learn IT - Books tags transactions

Handbook of Pricing Research in Marketing

Edward Elgar Publishing, 2009

Pricing is an essential aspect of the marketing mix for brands and products. Further, pricing research in marketing is interdisciplinary, utilizing economic and psychological concepts with special emphasis on measurement and estimation. This unique Handbook provides current knowledge of pricing in a single, authoritative volume and brings together...

No Fear Finance: An Introduction to Finance and Investment for the Non-finance Professional

Kogan Page, 2011

Many people are too apprehensive of the perceived risk to invest and too intimidated by the complicated jargon to consider finance. No Fear Finance is an accessible guide to the essentials of finance and investment for students approaching the subject for the first time or professionals looking to gain new skills.

Guy...

Oracle Distributed Systems

O'Reilly, 1999

Any organization that uses the Oracle relational database management system (RDBMS) these days needs to use multiple databases. There are many reasons to use more than a single database in a distributed database system:

Different databases may be associated with particular business functions, such as manufacturing or...

Digital Privacy: PRIME - Privacy and Identity Management for Europe

Springer, 2011

Information technologies are becoming pervasive and powerful to the point that the privacy of citizens is now at risk. Indeed, more and more of our daily transactions are conducted electronically and require us to transmit personal information. Examples include using an electronic identity card to prove one’s age in a...

MySQL Cookbook: Solutions for Database Developers and Administrators

O'Reilly, 2014

MySQL’s popularity has brought a flood of questions about how to solve specific problems, and that’s where this cookbook is essential. When you need quick solutions or techniques, this handy resource provides scores of short, focused pieces of code, hundreds of worked-out examples, and clear, concise explanations for...

System Architecture with XML

Morgan Kaufmann, 2006

"The whole world is talking XML, and the ramifications of its universal adoption are only beginning to surface. Whole business models will be affected by it; whole new business interests are being pursued because of it. The software industry itself will be rocked by it more than it cares to admit. This is so because XML brings us into the...

Managing Worldwide Operations and Communications With Information Technology

IGI Global, 2007

A data warehouse consists of a set of materialized views that contain derived data from several data sources. Materialized views are beneficial because they allow efficient retrieval of summary data. However, materialized views need to be refreshed periodically in order to avoid staleness. During a materialized view refresh only changes to the base...

Expert Oracle Database Architecture: Oracle Database Programming 9i, 10g, and 11g Techniques and Solutions, Second Edition

Apress, 2010

Now in its second edition, this best-selling book by Tom Kyte of Ask Tom fame continues to bring you some of the best thinking on how to apply Oracle Database to produce scalable applications that perform well and deliver correct results. Tom has a simple philosophy: you can treat Oracle as a black box and just stick data into...

Principles of Financial Accounting

Cengage Learning, 2010

Needles/Powers/Crosson delivers interactive pedagogy by illustrating accounting principles and real-world examples to encourage critical thinking. This revision is based on an understanding of the nature, culture, and motivations of today's students and on extensive feedback from instructors. These substantial changes meet the needs of...

Business Analysis: Microsoft Excel 2010 (MrExcel Library)

Que, 2010

USE EXCEL 2010 TO GAIN DEEPER INSIGHTS, MAKE SMARTER DECISIONS, AND EARN MORE PROFITS

Using real-world examples, Carlberg helps you put Excel’s features and functions to work and get the power of quantitative analysis behind your management...

101 Internet Businesses You Can Start from Home: How to Choose and Build Your Own Successful e-Business

Maximum Press, 2006

Communicating with customers and other businesses has changed dramatically over the past century. It started with print, then radio, television, phone, and fax, and now all of us are operating in the fastest medium yet—the Internet. The future is bright for businesses that utilize the Net as a primary medium of communication and sales....

Fast SOA: The way to use native XML technology to achieve Service Oriented Architecture governance, scalability, and performance

Morgan Kaufmann, 2006

FastSOA is a great book with lots of meat on the bones and practical real-world XML and SOA knowledge. Much of what passes for SOA right now is simply block diagrams and vague exhortations to get the architecture right. Frank Cohen gives a practical guide to what software developers, architects, and CIOs have to do to deliver highly scalable,...

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