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Conversational Capital: How to Create Stuff People Love to Talk About
Conversational Capital: How to Create Stuff People Love to Talk About

“In The Tipping Point, Malcolm Gladwell presents an important idea without any ‘how to.’ Now Bertrand Cesvet provides the ‘how to’ you need to create ‘Tipping Points’ for your business and success. This book is a compelling presentation of a powerful idea. This is how the...

GIS Applications in Agriculture, Volume Two: Nutrient Management for Energy Efficiency
GIS Applications in Agriculture, Volume Two: Nutrient Management for Energy Efficiency

We are entering a new era in production agronomics. Agricultural scientists the world over call for the development of techniques that simultaneously increase soil carbon storage and reduce agriculture’s energy use. In response, site-specific or precision agriculture has become the focus and direction for the three motivating forces...

No-Drama Project Management: Avoiding Predictable Problems for Project Success
No-Drama Project Management: Avoiding Predictable Problems for Project Success

No-Drama Project Management: Avoiding Predictable Problems for Project Success is a book for project managers who want or need to be more effective. Having a project crash and burn is never a great situation, author Bart Gerardi explains, but it’s not a career buster—unless the failure appears on the...

Ballantine Books.How to Wow: Proven Strategies for Presenting Your Ideas, Persuading Your Audience, and Perfecting Your Image
Ballantine Books.How to Wow: Proven Strategies for Presenting Your Ideas, Persuading Your Audience, and Perfecting Your Image

“The invaluable advice in How to Wow guarantees your success in any meeting situation, from the boardroom to the breakfast table.”
–Keith Ferrazzi, author of Never Eat Alone

In today’s fast-paced world, where an elevator ride with your CEO can turn into an impromptu meeting, your lunch
...

Thermal Stresses and Temperature Control of Mass Concrete
Thermal Stresses and Temperature Control of Mass Concrete

Methods of controlling mass concrete temperatures range from relatively simple to complex and from inexpensive too costly. Depending on a particular situation, it may be advantageous to use one or more methods over others. Based on the author's 50 years of personal experience in designing mass concrete structures, Thermal Stresses and...

Mites: Ecology, Evolution & Behaviour: Life at a Microscale
Mites: Ecology, Evolution & Behaviour: Life at a Microscale

More than 40,000 species of mites have been described, and up to 1 million may exist on earth. These tiny arachnids play many ecological roles including acting as vectors of disease, vital players in soil formation, and important agents of biological control. But despite the grand diversity of mites, even trained biologists are often unaware...

Hydrology and the Management of Watersheds
Hydrology and the Management of Watersheds

This new edition is a major revision of the popular introductory reference on hydrology and watershed management principles, methods, and applications. The book's content and scope have been improved and condensed, with updated chapters on the management of forest, woodland, rangeland, agricultural urban, and mixed land use watersheds....

Fish Physiology: Organic Chemical Toxicology of Fishes, Volume 33: Fish Physiology Volume 33
Fish Physiology: Organic Chemical Toxicology of Fishes, Volume 33: Fish Physiology Volume 33

Fish Physiology: Organic Chemical Toxicology of Fishes discusses the different types of organic chemical contaminants and their respective toxic effects in fish. The book also covers the detection of dissolved organic compounds and methods to assess organic toxicity. Substances addressed in this book include organometallics,...

Root Genomics and Soil Interactions
Root Genomics and Soil Interactions

Fully integrated and comprehensive in its coverage, Root Genomics and Soil Interactions examines the use of genome-based technologies to understand root development and adaptability to biotic and abiotic stresses and changes in the soil environment. Written by an international team of experts in the field, this timely review highlights...

The Human Impact on the Natural Environment: Past, Present, and Future
The Human Impact on the Natural Environment: Past, Present, and Future

The seventh edition of this classic student text explores the multitude of impacts that humans have had over time upon vegetation, animals, soils, water, landforms and the atmosphere. It also looks into the future and considers the ways in which climate changes and modifications in land cover may change the environment in coming decades....

The Customer Rules
The Customer Rules
At a recent family gathering in my home, the grown-ups were trading stories about companies that provide good customer service and those that don't. Out of curiosity, I asked my then twelve-year-old granddaughter, Margot, what she thought were the most important rules for great service. Without a moment's hesitation, she...
Mapping Antarctica: A Five Hundred Year Record of Discovery (Springer Praxis Books)
Mapping Antarctica: A Five Hundred Year Record of Discovery (Springer Praxis Books)
Antarctica was to be the greatest discovery of them all! It was never to be a tripping over of a piece of useless land: the Greek philosophers had predicted a polar land- mass of geophysical importance! The question was rather whether or not man could bridge the "torrid equatorial zone" that was thought to separate the...
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