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Daring Missions of World War II
Daring Missions of World War II

Few World War II stories are more gripping than those fought behind enemy lines by spies, underground members, and special forces.

In his latest collection, Daring Missions of World War II, popular author and distinguished historian William Breuer brings to light largely unknown stories of behind-the-scenes bravery and covert...

I Win, You Win: The Essential Guide to Principled Negotiation
I Win, You Win: The Essential Guide to Principled Negotiation

Negotiation is an essential skill in all areas of life. It is a series of maneuvers that we move through in order to get the best possible deal for ourselves, our company, or our organization. How far we will go to achieve our goals is where the rub lies. Full of useful exercises, case studies, and accessible advice, this book will...

The Art of Woo: Using Strategic Persuasion to Sell Your Ideas
The Art of Woo: Using Strategic Persuasion to Sell Your Ideas

You may need The Art of War to defeat your enemies, but if you prefer to win them over, read The Art of Woo

G. Richard Shell and Mario Moussa know what it takes to drive new ideas through complex organizations. They have advised thousands of executives from companies such as Google, Microsoft, and General
...

Building Your Business with Google For Dummies
Building Your Business with Google For Dummies
Partner up with Google and watch your business boom!

Find out how to score high in searches, use AdWords, and connect with customers

Google – what a magnificent, two-headed creature! On one side are searching customers; on the other, business owners like you. This book helps bring both together to live happily ever after....

Marketing to the Social Web: How Digital Customer Communities Build Your Business
Marketing to the Social Web: How Digital Customer Communities Build Your Business
Praise for Marketing to the Social Web

"Weber understands that the world is going digital and that competitive advantage will accrue to those who understand the transformation. CEOs should heed this transformation and learn from Weber's insights how to navigate this new landscape to fully maximize their business opportunities."
...

Doing Both: How Cisco Captures Today's Profit and Drives Tomorrow's Growth
Doing Both: How Cisco Captures Today's Profit and Drives Tomorrow's Growth

Over the past seven years, in a highly unstable global economy, Cisco doubled revenue, tripled profits, and quadrupled earnings per share. How? By Doing Both. When companies face key strategic decisions, they often take one path and abandon the other. They focus on innovation...

Leadership Sopranos Style: How to Become a More Effective Boss
Leadership Sopranos Style: How to Become a More Effective Boss

Conflicting loyalties. Terminations. A changing culture. New competitive threats. These phrases describe the challenges facing many of today's most successful businesses. They also describe the challenges facing another profitable organization-television's Soprano family. As the boss of the family, Tony Soprano knows the difficulties...

No Excuse Leadership: Lessons from the U.S. Army's Elite Rangers
No Excuse Leadership: Lessons from the U.S. Army's Elite Rangers

Every organization needs good leadership in order to win against the competition. Through his own personal story and those of nine other Rangers, Barber illuminates fundamental lessons about what it really takes to win. These first-person accounts of trial and triumph highlight the importance and the inherent truth of the Army's most...

Sams Teach Yourself eBay in 10 Minutes (Sams Teach Yourself - Minutes)
Sams Teach Yourself eBay in 10 Minutes (Sams Teach Yourself - Minutes)

Sams Teach Yourself eBay® in 10 Minutes

 

Michael Miller

 

Sams Teach Yourself eBay in 10 Minutes offers straightforward, practical answers when you need fast results. By working...

A/B Testing: The Most Powerful Way to Turn Clicks Into Customers
A/B Testing: The Most Powerful Way to Turn Clicks Into Customers

How Your Business Can Use the Science That Helped Win the White House "Dan and Pete are changing the way business is done and decisions are made. By pulling together concrete examples of how A/B testing has made an impact, they are inspiring a new generation of companies to make thoughtful, data-driven decisions. Their new book is smart,...

501 Killer Marketing Tactics to Increase Sales, Maximize Profits, and Stomp Your Competition: Revised and Expanded Second Edition
501 Killer Marketing Tactics to Increase Sales, Maximize Profits, and Stomp Your Competition: Revised and Expanded Second Edition

Bigger, Badder, Better!
ATTACK OF THE KILLER MARKETING TACTICS!

A few years back, marketing super-guru Tom Feltenstein in rewrote the book on high-impact marketing that works. Fast-forward to today and new technologies, more sophisticated consumers/competitors, and a whole new media...

Strategies That Win Sales : Best Practices of the World's Leading Organizations
Strategies That Win Sales : Best Practices of the World's Leading Organizations

Today's complex selling environment has altered the definition of what it takes to be truly successful. Companies need to do more, more, more: grow more revenue, add more customers, and utilize more marketing channels. Sales performance consultants Mark Marone and Seleste Lunsford, and the team at AchieveGlobal, identified 17...

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