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Jay Conrad Levinson’s Guerrilla Marketing revolutionized the way marketers do business by defying the conventional wisdom that effective marketing means spending big bucks. He devised highly successful marketing strategies that rely on creativity, imagination, and...

"Quiet Mind, Fearless Heart is an enchanting piece...

After Plato and Aristotle, the Stoics, from the 3rd century BCE onwards, developed the third great classical conception of wisdom. This book offers a reconstruction of this pivotal notion in Stoicism, starting out from the two extant Stoic definitions, 'knowledge of human and divine matters' and 'fitting expertise'. It focuses...

As the world's most popular, general purpose, open source scripting language, PHP is frequently used with MySQL to create high-traffic, mission-critical applications. This indispensable book shares proven, author-tested best practices and expert...

Wireless Operational Security addresses the operational and day-to-day security management requirements of 21st Century companies. Wireless networks can easily be reconfigured, are very mobile, allow for potentially nonstop exposure, and require the level of security be scrutinized even more than for wired networks. This includes...

The practice of compiler construction changes continually, in part because the designs of processors and systems change. For example, when we began to write Engineering a Compiler (eac) in 1998, some of our colleagues questioned the wisdom of including a chapter on instruction scheduling because out-of-order execution threatened to make...

Software arch itects occupy a unique space in the world of IT. They are expected to know the technologies and software platforms on which their organizations run as well as the businesses that they serve. A great software architect needs to master both sides of the architect’s coin: business and technology. This is no small...

As the most popular database system in the world, Microsoft Access is used by millions of people and supported by hundreds of thousands of Access developers. The 2007 version marks the largest release of Access in five years. Written by design engineers on the Access test team at Microsoft, this book introduces...