This book is a step by step tutorial in developing a real-world application using the incremental and iterative approach to software development. You learn about agile software development by leaning on the agile nature of the Yii application development framework. You touch on each aspect of the software development lifecycle by building a...

This best-selling textbook, written by award-winning educator and past president of the APA, Diane Halpern, applies theory and research from the learning sciences to teach students the thinking skills they need to succeed in today's world. This new edition retains features from earlier editions that have helped its readers become better...

“People in all demographics and regions of the world are more connected than ever before to the products, issues, places, and individuals in their lives. This book recognizes that we’ve come to a place where people can represent their real identity--both personal and professional--and use the social filters...

How much more effective would companies be if all the content they created for the Web reached its specific target audience? In this book, three pioneering IBM content and search experts show how to get closer to this goal than ever before. Readers will discover how to write highly relevant content containing the keywords and long-tail...

JavaFX Script enables you to easily create rich Internet applications by embedding multimedia components. Although you can create stylish Internet applications by modifying these default components, even advanced users find it challenging to create impressive feature-rich Internet applications with JavaFX. Also, there are limited JavaFX...

Pay-per-click advertising-the "sponsored results" on search engine results pages-is increasingly being used to drive traffic to websites. Marketing and advertising professionals looking for a hands-on, task-based guide to every stage of creating and managing...

If you want to learn Objective-C 2.0 to write programs for Mac OS X, iPhone, iPad, or iPod touch, you’ve come to the right place! Concise, readable, and friendly, Learning Objective-C 2.0 is the perfect...

Focusing on feature extraction while also covering issues and techniques such as image acquisition, sampling theory, point operations and low-level feature extraction, the authors have a clear and coherent approach that will appeal to a wide range of students and professionals.

*Ideal module text for courses in artificial...

To date, more than three thousand brain and skull base tumors, along with various vascular problems, have been treated by using advanced, fully endoscopic, minimally invasive surgical techniques. In this book, Dr. Hrayr K. Shahinian, director of the Skull Base Institute, compiles these techniques. The book is highly specific and amply...