Selling and Sales Management (8th Edition)
This text covers what must still be the most important element of the marketing mix for most students and practitioners. With a move away from the selling function towards more esoteric areas of marketing over the past few years, this vital aspect of marketing has been somewhat neglected. However, in the end it has to be face-toface contact... | | Essentials of Artificial Intelligence
Since its publication, Essentials of Artificial Intelligence has been adopted at numerous universities and colleges offering introductory AI courses at the graduate and undergraduate levels. Based on the author's course at Stanford University, the book is an integrated, cohesive introduction to the field. The... | | HTML5 for Publishers
HTML5 is revolutionizing the Web, and now it's coming to your ebook reader! With the release of the EPUB 3 specification, HTML5 support is officially a part of the EPUB standard, and publishers are able to take full advantage of HTML5's rich... |