Home | Amazing | Today | Tags | Publishers | Years | Account | Search 
The Street Smart MBA: 10 Proven Strategies for Driving Business Success

Buy

Business schools have long enticed students into their MBA programs with the promise that, after a short stint spent studying the ins and outs of the business world, they will be able to step right into the upper echelons of management or launch a business that soon has them flitting about the world in a private jet. "Sounds great," you say. "Sign me up!"

Not so fast. Sure, business school might prove a necessary prerequisite for those aiming to gain employment at a large financial institution, land a job with a consultancy, or accelerate their journey to managerial superstardom at a Fortune 500 company. But for aspiring entrepreneurs and established business owners alike, the truth of the matter is this: The ability to get a business off the ground and running successfully is not the byproduct of toiling away in a classroom, learning esoteric subjects like the economics of competition. Rather, all it takes to start and run a truly successful business are a few sensible, time-proven techniques that have been needlessly forgotten in business innovators' haste to reinvent the wheel. That's why, in The Street Smart MBA, Steve Babitsky and James J. Mangraviti, Jr., encourage you to ditch class—or, better yet, ditch b-school altogether—and go back to the business basics with a series of ten simple steps that will do more for your company than the letters M, B, and A ever will.

There are no forays into game theory in The Street Smart MBA, no parables, and no intellectualizing. Instead what you will find is a practical,  easy-to-understand, step-by-step business strategy guide that encourages you to revive a handful of basic yet essential practices that many business owners have lost sight of, such as: 

  • Building a brand that is so synonymous with quality that you'll be able to maximize your company's profits in no time;
  • Turning your company's products and services into profits by finding your company a niche, working with deadlines, and honoring your company's image above all else;
  • Dealing with customer complaints head-on so that you can turn gripes into opportunities;
  • Doing favors, mentoring, and sending gifts, in order to grow your business network;
  • And much more.

With its emphasis on ten simple yet time-honored principles that lead to business success, The Street Smart MBA is all the business education that entrepreneurs with great ideas and business owners with the drive to succeed will ever need. 

What you’ll learn

  • Practical, proven advice on building a brand that maximizes your company's profits
  • How to get people to help your company out and give you invaluable information (for free)
  • Simple steps and checklists for developing products and services your company can profit from
  • Marketing techniques that will turn your company's services and products into profits
  • Money-saving tactics that will save your company's bottom line
  • Practical pointers for minimizing your pain and maximizing your gain when managing people

Who this book is for

The Street Smart MBA is geared toward the tens of millions of businesspeople who own or run small, medium, and large businesses or are planning to do so in the future. Additionally, the book will appeal to college students and young professionals who are contemplating whether or not to attend business school; novice and seasoned entrepreneurs alike who want to position their new venture for business success; and even current undergraduate and MBA students who are thinking about starting up a company and have begun searching for an alternative business education that will help them do so.

Table of Contents

  1. Step 1: Build a Superb Brand  
  2. Step 2: Grow and Tap Your Network  
  3. Step 3: Develop Products Customers Love
  4. Step 4: Sell Your Company's Products and Services in a Cost-Effective Manner  
  5. Step 5: Control Your Costs and Increase Your Productivity
  6. Step 6: Take Charge
  7. Recruit, Motivate, and Retain a Superior Workforce  
  8. Deal with Customer Complaints Head-On  
  9. Manage Yourself
  10. Become a Better Negotiator
(HTML tags aren't allowed.)

Muhammad Ali: The Making of an Icon (Sporting)
Muhammad Ali: The Making of an Icon (Sporting)

Muhammad Ali (born Cassius Clay) has always engendered an emotional reaction from the public. From his appearance as an Olympic champion to his iconic status as a national hero, his carefully constructed image and controversial persona has always been intensely scrutinized. In Muhammad Ali, Michael Ezra considers the boxer who...

Encyclopedia of Psychology and Religion
Encyclopedia of Psychology and Religion

The Encyclopedia of Psychology and Religion offers a definitive and intellectually rigorous collection of psychological interpretations of the stories, rituals, motifs, symbols, doctrines, dogmas, and experiences of the world’s religious and mythological traditions. The Encyclopedia applies a wide range of psychological approaches to...

Vascular Interventional Radiology: Angioplasty, Stenting, Thrombolysis and Thrombectomy (Medical Radiology / Diagnostic Imaging)
Vascular Interventional Radiology: Angioplasty, Stenting, Thrombolysis and Thrombectomy (Medical Radiology / Diagnostic Imaging)

This volume focusses on the current evidence surrounding the use of endovascular therapy. It updates and complements the earlier Medical Radiology volume on the Radiology of Peripheral Vascular Diseases. Some background information is provided on vascular biology and the facilities required for safe endovascular practice, along with guidance...


Su-un and His World of Symbols
Su-un and His World of Symbols

"Su-un and His World of Symbols" explores the image which Choe Che-u (Su-un), the founder of Donghak (Eastern Learning) Korea's first indigenous religion, had of himself as a religious leader and human being. Su-un gave his life so that he could share his symbols, his scriptures and the foundational principals of his religion with all...

Monte Carlo and Quasi-Monte Carlo Methods 2012 (Springer Proceedings in Mathematics & Statistics)
Monte Carlo and Quasi-Monte Carlo Methods 2012 (Springer Proceedings in Mathematics & Statistics)

This book represents the refereed proceedings of the Tenth International Conference on Monte Carlo and Quasi-Monte Carlo Methods in Scientific Computing that was held at the University of New South Wales (Australia) in February 2012. These biennial conferences are major events for Monte Carlo and the premiere event for quasi-Monte Carlo...

Mathematics and Computation in Imaging Science and Information Processing
Mathematics and Computation in Imaging Science and Information Processing

Rapid advances in communication, sensing and computational power have led to an explosion of data. The usefulness of this resource for human knowledge is determined by its accessibility and portability, which present fresh challenges to existing techniques in terms of transmission, storage, querying, display and numerical manipulation. As a...

©2020 LearnIT (support@pdfchm.net) - Privacy Policy