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Macroeconomics
A major revision of a textbook on intermediate macroeconomics, a new emphasis on long run growth is now added to the book's strengths and even more international material - particularly international policy examples - is featured. "Macroeconomics", by two internationally known economists, offers a balance of theory, economic... | | Probability and Statistics for Engineering and the Sciences
This market-leading text provides a comprehensive introduction to probability and statistics for engineering students in all specialties. Proven, accurate, and lauded for its excellent examples, Probability and Statistics for Engineering and the Sciences evidences Jay Devore's reputation as an outstanding author and leader in the... | | Marketing Plans for Services: A Complete Guide
Marketing Plans for Services, Third Edition is written in a pragmatic, action-orientated style and each chapter has examples of marketing planning in practice. The authors highlight key misunderstandings about marketing and the nature of services and relationship marketing.
The marketer is taken step-by-step through the key phases... |
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