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The Secret Lives of Customers: A Detective Story About Solving the Mystery of Customer Behavior
The Secret Lives of Customers: A Detective Story About Solving the Mystery of Customer Behavior
A "detective story" that delivers key insights for any businessperson asking the questions: who really are our customers, why do we lose them, how do we regain them?

Customers can be a mystery. Despite the availability of more data than ever before, everyone, from the CEO to salespeople in the
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New Directions in Human Information Behavior (Information Science and Knowledge Management)
New Directions in Human Information Behavior (Information Science and Knowledge Management)
From the reviews:

"Human information Behaviour (HIB) is one of the most popular and yet most complex research areas in the field of library and information science (LIS). … This book is a valuable addition to the other books recently published in this area … . the editors have done a good job organising them in a logical way...

Towards a Compact Thin-Disk-Based Femtosecond XUV Source (Springer Theses)
Towards a Compact Thin-Disk-Based Femtosecond XUV Source (Springer Theses)

This thesis provides unique information on the Kerr-lens mode-locking (KLM) technique applied to a thin-disk laser. It describes in detail cavity geometry, the qualitative approach to KLM, and self-starting behavior in the regime of both negative and positive dispersion. Comprehensive comparative analysis of KLM and semiconductor saturable...

Working Identity: Unconventional Strategies for Reinventing Your Career
Working Identity: Unconventional Strategies for Reinventing Your Career

Whether as a daydream or a spoken desire, nearly all of us have entertained the notion of reinventing ourselves. Feeling unfulfilled, burned out, or just plain unhappy with what we’re doing, we long to make that leap into the unknown. But we also hold on, white-knuckled, to the years of time and effort we’ve invested in our current...

Strained Metallic Surfaces: Theory, Nanostructuring and Fatigue Strength
Strained Metallic Surfaces: Theory, Nanostructuring and Fatigue Strength
Providing students as well as engineers and researchers with a must-have insight into the complexities of surface structure and behavior, this monograph extends beyond the usual introductory books, presenting concentrated knowledge on the surface science of metals, and connecting fundamentals with actual applications. Beginning with explanations of...
Power Generation from Solid Fuels (Power Systems)
Power Generation from Solid Fuels (Power Systems)

Power Generation from Solid Fuels introduces the different technologies to produce heat and power from solid fossil (hard coal, brown coal) and renewable (biomass, waste) fuels, such as combustion and gasification, steam power plants and combined cycles etc. The book discusses technologies with regard to their efficiency, emissions,...

Business Ethics: An Ethical Decision-Making Approach (Foundations of Business Ethics)
Business Ethics: An Ethical Decision-Making Approach (Foundations of Business Ethics)

Business Ethics: An Ethical Decision-Making Approach presents a practical decision-making framework to aid in the identification, understanding, and resolution of complex ethical dilemmas in the workplace.

  • Focuses exclusively on three basic aspects of ethical decision making and behavior—how it actually takes...
Object-Oriented JavaScript: Learn everything you need to know about object-oriented JavaScript (OOJS), 3rd Edition
Object-Oriented JavaScript: Learn everything you need to know about object-oriented JavaScript (OOJS), 3rd Edition

Learn everything you need to know about object-oriented JavaScript with this comprehensive guide. Enter the world of cutting-edge development!

Key Features

  • This book has been updated to cover all the new object-oriented features introduced in ECMAScript 6
  • It makes object-oriented...
Programming Atlas
Programming Atlas

Learn how to deliver richer, more interactive web experiences to your users using ASP.NET "Atlas," Microsoft's new framework for building Ajax-savvy web sites. Web developers of all persuasions have embraced the Ajax suite of technologies (Javascript, HTTP, XML and more) as a way to implement pages that are faster,...

ActionScript 3.0 Game Programming University
ActionScript 3.0 Game Programming University
Gary Rosenzweig's ActionScript 3.0 Game Programming University shows you how  to use ActionScript, the programming language behind Flash CS3 Professional. The lessons teach you all the basics of ActionScript programming through game examples, but the code can be easily adapted to non-game-oriented projects, such as web training and...
Troubleshooting Campus Networks: Practical Analysis of Cisco and LAN Protocols
Troubleshooting Campus Networks: Practical Analysis of Cisco and LAN Protocols
Essential information on the successful troubleshooting of complex campus networks

Just as a used car can seem to be in good condition to an inexperienced consumer, a network can also feign an appearance that all is running smoothly to the unskilled user. Upon closer examination, though, a true expert can discern when a network is
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Handbook of Multisensor Data Fusion: Theory and Practice, Second Edition (Electrical Engineering and Applied Signal Processing)
Handbook of Multisensor Data Fusion: Theory and Practice, Second Edition (Electrical Engineering and Applied Signal Processing)
In the years since the bestselling first edition, fusion research and applications have adapted to service-oriented architectures and pushed the boundaries of situational modeling in human behavior, expanding into fields such as chemical and biological sensing, crisis management, and intelligent buildings.

Handbook of Multisensor Data...

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