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The Social Media Marketing Book
The Social Media Marketing Book
Something strange is happening. Your advertising doesn’t work anymore, at least not like it used to. You used to be able to buy some TV time or put an ad in a newspaper, but nowadays everyone has TiVo or a DVR and gets their news online. The conversations that took place under industrial broadcast media about your products happened in small...
Online Worlds: Convergence of the Real and the Virtual (Human-Computer Interaction Series)
Online Worlds: Convergence of the Real and the Virtual (Human-Computer Interaction Series)

Virtual worlds are persistent online computer-generated environments where people can interact, whether for work or play, in a manner comparable to the real world. The most popular current example is World of Warcraft, a massively multiplayer online game with eleven million subscribers. However, other virtual worlds, notably Second Life, are not...

Great Physicists: The Life and Times of Leading Physicists from Galileo to Hawking
Great Physicists: The Life and Times of Leading Physicists from Galileo to Hawking

Here is a lively history of modern physics, as seen through the lives of thirty men and women from the pantheon of physics.

William H. Cropper vividly portrays the life and accomplishments of such giants as Galileo and Isaac Newton, Marie Curie and Ernest Rutherford, Albert Einstein and Niels Bohr, right up to contemporary figures...

Introduction to Numerical Geodynamic Modelling
Introduction to Numerical Geodynamic Modelling

Numerical modelling of geodynamic processes was predominantly the domain of high-level mathematicians experienced in numerical and computational techniques. Now, for the first time, students and new researchers in the Earth Sciences can learn the basic theory and applications from a single, accessible reference text. Assuming only minimal...

Introducing HTML5 (Voices That Matter)
Introducing HTML5 (Voices That Matter)

Suddenly, everyone’s talking about HTML5, and ready or not, you need to get acquainted with this powerful new development in web and application design. Some of its new features are already being implemented by existing browsers, and much more is around the corner.
 
Written by developers who have been using the new
...

Transforming Enterprise Cloud Services
Transforming Enterprise Cloud Services

Transforming Enterprise Cloud Services addresses the fundamental ideology of Cloud Services and how enterprises in commercial, federal, and defense industries can transform their current information technology and management models to adopt this new method. It goes beyond the mere description of service frameworks in relation to...

Drupal Intranets with Open Atrium
Drupal Intranets with Open Atrium

In today's global society, online collaboration has gained tremendous importance as businesses look for ways to share ideas and collaborate easily. Open Atrium is a powerful and flexible Drupal installation that provides intranet solutions to businesses and organizations for sharing ideas. It is used to create intranets where co-workers...

Murach's C++ 2008 (Murach: Training & Reference)
Murach's C++ 2008 (Murach: Training & Reference)

Finally, a great training and reference book for Visual C++ by Dr. Prentiss Knowlton, an instructor of C++ since its inception. This book helps you master C++ 2008 quickly and easily by using all the time- and work-saving features of Visual Studio. That's true whether you're a:

  • Java developer who wants to learn...
Security Trends for FPGAS: From Secured to Secure Reconfigurable Systems
Security Trends for FPGAS: From Secured to Secure Reconfigurable Systems

It is a great pleasure for me to write this foreword about a book that comes out of one of the first research projects funded by ANR, the French National Research Agency. ANR was established by the French government in 2005 to fund research projects, based on competitive schemes giving researchers the best opportunities to realize...

Switching to a Mac For Dummies
Switching to a Mac For Dummies

Maybe you love your iPhone or iPod and are curious about other Apple products. Maybe you’ve had one virus scare too many and are fed up with Windows. Maybe the daunting prospect of upgrading to Windows 7 has made you open to other possibilities. Maybe you’re a Mac fan who wants to show a friend how easy and productive Macs...

Beginning Android 4 (Beginning Apress)
Beginning Android 4 (Beginning Apress)

Android is everywhere. Phones. Tablets. TVs and set-top boxes powered by Google TV. Soon, Android will be in cars, in in-flight entertainment systems on planes, and even in

robots!

However, the general theme of Android devices will be smaller screens and/or no hardware keyboard. And, by the numbers, Android
...
Numerical Methods Using Matlab (Ellis Horwood Series in Mathematics & Its Applications)
Numerical Methods Using Matlab (Ellis Horwood Series in Mathematics & Its Applications)
Our primary aim is to introduce the render to a wide range of numerical algorithms, explain their fundamental principles and illustrate their application. The algorithms are implemented in the software package МАТ1.ЛН® because it provides a powerful tool to help with these studies.

Many
...
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