The most authoritative contemporary textbook on the core components of the rapidly developing medical disclipline known as Musculoskeletal Medicine - the "Bible" for clinicians, both medical practitioners and therapists, who wish to advance their knowledge of the evaluation and non-surgical management of back pain and a range of...

The process of genetic counseling involves many key components, such as taking a family genetic history, making a diagnosis, and providing communication and support to the family. Among these core processes is the mathematical calculation of the actual risk of a possible genetic disorder. For most physicians and counselors, the mathematics...

As a relatively young, applied discipline, one major challenge for marketing has been to build its own distinct body of theory. One problem for teachers of the subject is that many students find books on marketing theory dense and difficult to follow. Most are written for academics and researchers, not for undergraduates and taught...