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Algebra: Introductory and Intermediate
Algebra: Introductory and Intermediate
The fourth edition of Algebra: Introductory and Intermediate examines the fundamental ideas of algebra. Recognizing that the basic principles of geometry are a necessary part of mathematics, we have also included a separate chapter on geometry (Chapter 3) and have integrated geometry topics, where appropriate, throughout the...
Principles of Marketing (14th Edition)
Principles of Marketing (14th Edition)

Learn how to create value and gain loyal customers.

 

Today’s marketing challenge is to create vibrant, interactive communities of consumers who make products and brands a part of their daily lives. To help readers understand how to create...

Aspect-Oriented, Model-Driven Software Product Lines: The AMPLE Way
Aspect-Oriented, Model-Driven Software Product Lines: The AMPLE Way
As the size and complexity of software systems grows, so does the need for effectivemodularity, abstraction and compositionmechanisms to improve the reuse of software development assets during software systems engineering. This need for reusability is dictated by pressures to minimise costs and shorten the time to market....
Information Security: Principles and Practice
Information Security: Principles and Practice

Now updated—your expert guide to twenty-first century information security

Information security is a rapidly evolving field. As businesses and consumers become increasingly dependent on complex multinational information systems, it is more imperative than ever to protect the confidentiality and integrity of data....

Effective Pricing with SAP ERP
Effective Pricing with SAP ERP
Pricing is a complicated subject and is used in several functionalities, including Sales and Distribution (SD) and Materials Management (MM). Currently no book in the market specifically focuses on pricing. We decided to write a book that addresses pricing not only in SD but also in MM to enable you to learn pricing applications...
Everyday Leadership: Getting Results in Business, Politics, and Life
Everyday Leadership: Getting Results in Business, Politics, and Life

?A book that truly speaks to everyone. . . . Always practical, often inspiring, this is more a reference book than a self-improvement text, and a great read for any would-be leader.”
?Roger Penske, owner of Penske Corporation and Penske Racing

?Sound, practical advice driven home with real-world examples. . . . This...

Dart: Up and Running
Dart: Up and Running
When we joined Google and entered the fascinating world of web browser development more than six years ago, the web was a different place. It was clear that a new breed of web apps was emerging, but the performance of the underlying platform left much to be desired. Given our background in designing and implementing...
Crash Cultures: Modernity, Mediation and the Material
Crash Cultures: Modernity, Mediation and the Material

Since Princess Diana's car crash in August 1997, media interest in the crash as an event needing explanation has proliferated. A glut of documentaries on television have investigated the social and scientific history of our responses to the car crash, as well as showing the personal impact of the crash on individual lives. In trying to...

The ThoughtWorks Anthology, Volume 2: More Essays on Software Technology and Innovation
The ThoughtWorks Anthology, Volume 2: More Essays on Software Technology and Innovation

While many companies are primarily defined by a business model, Thought- Works is primarily defined by a social model. We define three pillars to measure success in our business and to influence our business decisions.

• Run a sustainable business.

• Champion software excellence, and...

Project management
Project management
Project management is a rapidly growing focus discipline within most businesses and organizations, binding the opti- mal way of operating and managing projects is a continuous challenge. It might involve fine-tuning work methods, clarifying roles and simplifying project reporting, or visualizing progress through the...
Graphics Shaders: Theory and Practice, Second Edition
Graphics Shaders: Theory and Practice, Second Edition

Graphics Shaders: Theory and Practice is intended for a second course in computer graphics at the undergraduate or graduate level, introducing shader programming in general, but focusing on the GLSL shading language. While teaching how to write programmable shaders, the authors also teach and reinforce the fundamentals of...

Practical Malware Analysis: The Hands-On Guide to Dissecting Malicious Software
Practical Malware Analysis: The Hands-On Guide to Dissecting Malicious Software
The phone rings, and the networking guys tell you that you’ve been hacked and that your customers’ sensitive information is being stolen from your network. You begin your investigation by checking your logs to identify the hosts involved. You scan the hosts with antivirus software to find the malicious program, and catch a lucky...
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