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Brands That Rock: What Business Leaders Can Learn from the World of Rock and Roll
Brands That Rock: What Business Leaders Can Learn from the World of Rock and Roll
"Reading Brands That Rock is like attending business school, where classes on customer loyalty, consumer behavior, and branding are taught by Mick Jagger, Elton John, Steven Tyler, and Madonna."

–Tommy Hilfiger, Designer

Cadillac and The Rolling Stones. Victoria’s Secret and Madonna. Wal-Mart and...

Pinnacle Studio 9 Ignite!
Pinnacle Studio 9 Ignite!
Covering the popular video editing and DVD authoring software that is used by 3.5 million users, "Pinnacle Studio 9 Ignite!" is a visual guide that will have you up and running in no time. With the many enhancements of Pinnacle Studio 9, this book is not only suitable for beginners, but also for users of Pinnacle looking to brush up on...
Bioinformatics: High Performance Parallel Computer Architectures (Embedded Multi-Core Systems)
Bioinformatics: High Performance Parallel Computer Architectures (Embedded Multi-Core Systems)

New sequencing technologies have broken many experimental barriers to genome scale sequencing, leading to the extraction of huge quantities of sequence data. This expansion of biological databases established the need for new ways to harness and apply the astounding amount of available genomic information and convert it into substantive...

Head First iPhone and iPad Development: A Learner's Guide to Creating Objective-C Applications for the iPhone and iPad
Head First iPhone and iPad Development: A Learner's Guide to Creating Objective-C Applications for the iPhone and iPad

Let's say you have a killer app idea for iPhone and iPad. Where do you begin? Head First iPhone and iPad Development will help you get your first application up and running in no time. You'll not only learn how to design for Apple's devices, you'll also master the iPhone SDK tools -- including Interface...

Java Performance
Java Performance
Today, Java is used at the heart of the world’s largest and most critical computing systems. However, when I joined the Java team in 1997 the platform was young and just gaining popularity. People loved the simplicity of the language, the portability of bytecodes, and the safety of garbage collection (versus traditional...
10 Cool LEGO Mindstorms Robotics Invention System 2 Projects: Amazing Projects You Can Build in Under an Hour
10 Cool LEGO Mindstorms Robotics Invention System 2 Projects: Amazing Projects You Can Build in Under an Hour

LEGO MINDSTORMS lets you design and program robots that can do just about anything!
The LEGO MINDSTORMS RIS 2.0 is the core set for all MINDSTORMS users, that lets users design and program working robots - limited only by their imagination. Initially designed for users 12 and up, LEGO MINDSTORMS has taken off with LEGO enthusiasts of
...

Trading ETFs: Gaining an Edge with Technical Analysis
Trading ETFs: Gaining an Edge with Technical Analysis

A comprehensive catalog of exchange-traded funds and insights into successful trading techniques

This Second Edition of the bestselling Trading ETFs offers an updated version of the definitive guide to this vital part of the capital markets. It contains numerous new examples of the techniques that author Deron...

MATLAB Linear Algebra
MATLAB Linear Algebra

MATLAB is a high-level language and environment for numerical computation, visualization, and programming. Using MATLAB, you can analyze data, develop algorithms, and create models and applications. The language, tools, and built-in math functions enable you to explore multiple approaches and reach a solution faster than with spreadsheets or...

SFML Essentials
SFML Essentials

A fast-paced, practical guide to building functionally enriched 2D games using the core concepts of SFML

About This Book

  • Learn to utilize the features of SFML quickly to create interactive games
  • Realize your game ideas by following practical tutorials based on the essential features of...
Hadoop in Practice
Hadoop in Practice

Summary

Hadoop in Practice, Second Edition provides over 100 tested, instantly useful techniques that will help you conquer big data, using Hadoop. This revised new edition covers changes and new features in the Hadoop core architecture, including MapReduce 2. Brand new chapters cover YARN and integrating...

Data Structures & Algorithms in Swift: Implementing practical data structures with Swift 4
Data Structures & Algorithms in Swift: Implementing practical data structures with Swift 4

Learn data structures and algorithms in Swift! Understanding how data structures and algorithms work in code is crucial for creating efficient and scalable apps. Swift’s Standard Library has a small set of general purpose collection types, yet they definitely don’t cover every case! In this book, you’ll learn how to...

Introduction to Chemical Engineering Analysis Using Mathematica
Introduction to Chemical Engineering Analysis Using Mathematica
This book provides an introduction to chemical engineering analysis- which reviews the processes and designs used to manufacture, use, and dispose of chemical products-and to Mathematica, one of the most powerful mathematical software tools available for symbolic, numerical, and graphical computing. Analysis and computation are explained...
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