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ePublishing with InDesign CS6: Design and produce digital publications for tablets, ereaders, smartphones, and more
ePublishing with InDesign CS6: Design and produce digital publications for tablets, ereaders, smartphones, and more

Here's the designer's guide to creating excellent e-books with InDesign

Creative professionals are designing more and more e-books and e-zines as digital publishing increasingly gains market share. This book pulls together a wide range of essential information to help them maximize the versatility of InDesign for...

Services Marketing: Concepts, Strategies, & Cases
Services Marketing: Concepts, Strategies, & Cases

Hoffman and Bateson's SERVICES MARKETING: CONCEPTS, STRATEGIES, AND CASES examines the use of services marketing as a competitive tool from a uniquely broad perspective. The book explores services marketing not only as an essential focus for service firms, but also as a source of competitive advantage for companies that market tangible...

Computer Architecture: Fundamentals and Principles of Computer Design
Computer Architecture: Fundamentals and Principles of Computer Design
Digital electronic computer systems have gone through several generations, and many changes, since they were first built just before and during World War II. Machines that were originally implemented with electromechanical relays and vacuum tubes gave way to those constructed with solid-state devices and, eventually, integrated...
Business Data Communications and Networking
Business Data Communications and Networking
Over the past few years, many fundamental changes have occurred in data communications and networking that will shape the future for decades to come. Networking applications such as the Internet and World Wide Web have exploded into the business world. High-speed modems providing megabit data rates (millions of bits per second)...
Marketing Strategy
Marketing Strategy

Thoroughly revised and updated, MARKETING STRATEGY, 5e continues with one primary goal: to teach students to think and act like marketers. Packed with cutting-edge coverage, current examples, new cases, and--for the first time--photographs, the fifth edition delivers a practical, straightforward approach to analyzing, planning, and...

Management (with InfoTrac Printed Access Card)
Management (with InfoTrac Printed Access Card)

Discover true innovation in management today - within the pages and throughout the technology-driven package accompanying the latest edition of this market-leading text. Respected author Richard Daft helps you build better managers for today and tomorrow with the latest managerial theories based on established research, engaging contemporary...

Enterprise & Small Business: Principles, Practice & Policy
Enterprise & Small Business: Principles, Practice & Policy

"This book is probably the best general small business text available at present." Dr Jonathan Lean, Principal Lecturer in Strategic Management, University of Plymouth Business School, UK Want to be at the cutting edge of this dynamic and exciting subject? This text delivers the latest research, current thinking and practice, and...

Aspect-Oriented, Model-Driven Software Product Lines: The AMPLE Way
Aspect-Oriented, Model-Driven Software Product Lines: The AMPLE Way
As the size and complexity of software systems grows, so does the need for effectivemodularity, abstraction and compositionmechanisms to improve the reuse of software development assets during software systems engineering. This need for reusability is dictated by pressures to minimise costs and shorten the time to market....
Computer and Machine Vision, Fourth Edition: Theory, Algorithms, Practicalities
Computer and Machine Vision, Fourth Edition: Theory, Algorithms, Practicalities

Computer and Machine Vision: Theory, Algorithms, Practicalities (previously entitled Machine Vision) clearly and systematically presents the basic methodology of computer and machine vision, covering the essential elements of the theory while emphasizing algorithmic and practical design constraints. This fully revised fourth edition has...

Business
Business

Ideal for users studying business and key practices, BUSINESS, 11E is a best-selling introductory text featuring current, comprehensive survey of the functional areas of business: management, marketing, accounting, finance, and information technology. Core topics include ethics and social responsibility, small business concerns, and global...

Database System Concepts
Database System Concepts

Database System Concepts, 5/e, is intended for a first course in databases at the junior or senior undergraduate, or first-year graduate, level. In addition to basic material for a first course, the text contains advanced material that can be used for course supplements, or as introductory material for an advanced course.

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Switching Power Supply Design, 3rd Ed.
Switching Power Supply Design, 3rd Ed.

The World's #1 Guide to Power Supply Design Now Updated!

Recognized worldwide as the definitive guide to power supply design for over 25 years, Switching Power Supply Design has been updated to cover the latest innovations in technology, materials, and components. This Third Edition presents the basic...

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