Gold Medal Winner, Success and Motivation, 2011 Axiom Business Book Awards
Insight from leaders who experienced major setbacks and redefined success
In tough economic times, when careers are derailed and leaders are forced to rewrite their professional plans, this book enlightens and uplifts. Comebacks...
Digital Design and Computer Architecture is designed for courses that combine digital logic design with computer organization/architecture or that teach these subjects as a two-course sequence. Digital Design and Computer Architecture begins with a modern approach by rigorously covering the fundamentals of digital logic design...
The classic guide to raising your bottom line with the perfect compensation strategy—fully revised and updated!
Sales compensation WORKS!
Nothing motivates a sales force better than a powerful compensation program. And when your salespeople are motivated, revenue soars. But how do you design a program...
Authors James D. Gwartney, Richard L. Stroup, Russell S. Sobel, and David Macpherson, believe that a course on principles of economics should focus on the power and relevance of the economic way of thinking. It is this belief and corresponding writing approach that has made ECONOMICS: PRIVATE AND PUBLIC CHOICE one of South-Western's most...
"Learning is the key to our future and powerful learning will result from immersive, interactive, and creative 3D designs. Tony O'Driscoll and Karl Kapp have written a disruptive book about a disruptive technology that we all need to explore. This is a must read!" —Elliott Masie, chair,...
A completely revised and updated edition of the BusinessWeek bestseller on effective, modern marketing and PR best practices, The New Rules of Marketing and PR shows you how to leverage the potential that Web-based communication offers your business. Finally, you can speak directly to customers and buyers, establishing a...
With Windows 8, Microsoft completely reimagined the graphical user interface for its operating system, and designed it to run on tablets as well as PCs. It’s a big change that calls for a trustworthy guide—Windows 8: The Missing Manual. New York Times columnist David Pogue provides technical insight, lots of...
Charge Transport in Organic Semiconductors, by Heinz Bässler and Anna Köhler. Frontiers of Organic Conductors and Superconductors, by Gunzi Saito and Yukihiro Yoshida. Fullerenes, Carbon Nanotubes, and Graphene for Molecular Electronics, by Julio R. Pinzón, Adrián Villalta-Cerdas and Luis Echegoyen. Current Challenges...
Mule in Action, Second Edition is a totally-revised guide covering Mule 3 fundamentals and best practices. It starts with a quick ESB overview and then dives into rich examples covering core concepts like sending, receiving, routing, and transforming data.
Social entrepreneurship has become a relevant topic in business, society and politics. Public
attention has also been aroused through the increasing presence of social entrepreneurs in
the media and numerous popular science publications. Here we may mention David Bornstein
´s book “How to Change the World: Social...
Tracker. The very word evokes images of buckskin-clad braves crouching over the ground, carefully studying the signs before them—a part of history. But the modern world has not put behind it the need for the earthy business of tracking. Such skills are still...