Thoroughly revised and updated, MARKETING STRATEGY, 5e continues with one primary goal: to teach students to think and act like marketers. Packed with cutting-edge coverage, current examples, new cases, and--for the first time--photographs, the fifth edition delivers a practical, straightforward approach to analyzing, planning, and...

OpenGL is not a single API anymore. OpenGL has involved into a family of APIs, with OpenGL, OpenGL ES, and WebGL being closely related siblings that enable application developers to write and deploy graphics applications on a wide variety of platforms and operating systems. OpenGL has become an ecosystem; 3D graphics is truly everywhere now....

Vision plays a fundamental role for living beings by allowing them to interact with the environment in an effective and efficient way. The Machine Vision goal is to endow computing devices, and more generally artificial systems, with visual capabilities in order to cope with not a priori predetermined situations. To this end, we have to take...

An MBA in 180 pages, Seeing the Big Picture simplifies the complexities of businesses large and small and shows you how a deep understanding of your company can help build the credibility and career you want. And it can make your work more fulfilling and purpose-driven by highlighting how you influence the success of your team,...