In the award-winning AMC television series Mad Men, set in the early 1960s, a mysterious and massive machine shows up one day in the offices of the advertising agency Stirling Cooper. The machine is a Xerox photocopier, and the workplace is about to change forever. Previously, document duplication was done with a mimeograph, a hand-cranked...

Increasingly, large product-development organizations are turning to lean thinking, agile principles and...

A towering work of history examining the world's most pressing problem--the growing gulf between rich and poor. For the last six hundred years, the world's wealthiest countries have been mostly European. Late in our century, the balance has begun to shift toward Asia, where countries such as Japan have grown at astounding rates. Why have these...

An observational study is an empiric investigation of effects caused by treatments when randomized experimentation is unethical or infeasible. Observational studies are common in most fields that study the effects of treatments on people, including medicine, economics, epidemiology, education, psychology, political science and sociology. The...

I was compelled to write SEO Warrior for many reasons. Every day, thousands of sites are born in the hopes of making it big. Most of them will fail before achieving their goals. Many site owners create their sites blindly, without conducting proper research. Many site owners do not even know what search engine optimization (SEO) is and what its...

Zegart argues that after the Cold War...

Acclaimed science writer James...

Business is the backbone of American society and is one of the keys to making our system work as well as it has for over two hundred years. Yet as a body of knowledge, business is much younger, and in its brief history, there have been few attempts to present the discipline of business in a single place. The major purpose of the Encyclopedia of...

This is a book about the Universal Serial Bus, or USB. The USB was designed by the computer industry to replace the ailing and ancient RS-232 serial-port technology. The USB is bigger, faster, and better. It's built to handle the demands of audio and video. It's built to be hot pluggable. It's built to be...

In a devastating exposé in the tradition of Silent Spring and Fast Food Nation, investigative journalist Randall Fitzgerald warns how thousands of man-made chemicals in our food, water, medicine, and environment are making humans the most polluted species on the planet. A century ago in 1906, when Congress enacted the...

All editors of encyclopedias are faced with the problem of what to include. Even if the title is agreed and the numbers of volumes and pages have been decided, the sum of possible entries could be very large. In the case of the Encyclopedia of 20th-Century Technology, the editor decided that in order to construct a logical and consistent set...

Every mathematician (beginner, amateur, and professional alike) thrills to find simple, elegant solutions to seemingly difficult problems. Such happy resolutions are called ``aha! solutions,'' a phrase popularized by mathematics and science writer Martin Gardner. Aha! solutions are surprising, stunning, and scintillating: they reveal the beauty...