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 Audience, Relevance, and Search: Targeting Web Audiences with Relevant Content
How much more effective would companies be if all the content they created for the Web reached its specific target audience? In this book, three pioneering IBM content and search experts show how to get closer to this goal than ever before. Readers will discover how to write highly relevant content containing the keywords and long-tail... | | Dictionary of Aviation: Over 5,500 Terms Clearly Defined
This revised edition contains over 5,500 terms.
English is the universal language of communication used in civil aviation. This dictionary provides the basic vocabulary of terms used by pilots, cabin staff, maintenance crews, ground staff and travellers worldwide. The terms are those used in everyday ... | | The iPad Project Book
Bridging the gap between the palm-sized iPod touch and a full-sized computer, Apple's iPad offers enough screen area and horsepower to perform the day-to-day tasks most people want to do. Packed with practical knowledge, this book will walk readers through how to manage their most common projects, from the simple (setting up a calendar... |
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