CONTEMPORARY MARKETING 15E has proven to be the premier teaching and learning solution for principles of marketing courses. This bestseller only grows stronger with each groundbreaking new edition, building on past milestones with exciting new innovations. The all-new Fifteenth Edition continues the tradition of delivering the most...

At the top of every organization chart lies a myth—that a Senior Management Team makes a company's critical decisions. The reality is that critical decisions are typically made by the boss and a small group of confidants—a "team with no name"—outside...

Web frameworks are playing a major role in the creation of today's most compelling web applications, because they automate many of the tedious tasks, allowing developers to instead focus on providing users with creative and powerful features. Java developers have been particularly fortunate in this area, having been able to take advantage...

You don’t have to be a professional trader to win big in the stock market. That’s what Anne-Marie Baiynd learned when she changed her career from neuroscience researcher to full-time momentum trader. Now, with her popular website...

The Second Edition of author Steven Bachrach’s highly acclaimed Computational Organic Chemistry reflects the tremendous advances in computational methods since the publication of the...

• Integrate NAV with external applications, using the C/AL or SQL server
• Develop .NET code to extend NAV programming possibilities
• Administer the Microsoft NAV 7 server and...

• Learn about every step of the BI project, starting from the installation of a sample database
• Design web reports and documents
• ...

• Manipulate your data by exploring, transforming, validating, and integrating it
• Learn to migrate data between applications
• Explore several features of Pentaho Data...

• Create powerful runbooks for the entire System Center 2012 product line
• Master System Center 2012 to create advanced runbooks
• Learn how to install System Center...