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Marketing Automation For Dummies (Business & Personal Finance)
Marketing Automation For Dummies (Business & Personal Finance)

Multiply the effectiveness of your campaigns with marketing automation

Marketing automation technology has been shown to dramatically increase lead conversions and average deal sizes as well as improving forecasting and customer segmentation. A subset of CRM, it focuses on defining, scheduling, segmenting, and tracking...

Windows XP in 10 Steps or Less
Windows XP in 10 Steps or Less
If you need Windows XP solutions fast, then this book is for you–whether you’re new to Windows XP or you need help dealing with the applications that come with it. Open the book and you’ll discover clear, easy-to-follow instructions for more than 250 key Windows XP tasks, each presented in ten quick steps–or less....
Troubleshooting vSphere Storage
Troubleshooting vSphere Storage

All vSphere administrators will benefit big-time from this book because it gives you clear, practical instructions on troubleshooting a whole host of storage problems. From fundamental to advanced techniques, it’s all here.

Overview

  • Identify key issues that affect vSphere storage visibility,...
Game Programming Gems 2
Game Programming Gems 2
A collection of articles on key topics in computer game programming. Highlights include coverage of artificial intelligence, geometry management, audio programming, and other topics. The CD-ROM contains code and demos for the text. System requires a C and C++ x86 assembler, Open GL, and Direct3D. DLC: Computer games--Programming.
...
The Database Hacker's Handbook: Defending Database Servers
The Database Hacker's Handbook: Defending Database Servers
Databases are the nerve center of our economy. Every piece of your personal information is stored there—medical records, bank accounts, employment history, pensions, car registrations, even your children's grades and what groceries you buy. Database attacks are potentially crippling—and relentless.

In this essential follow-up to...

Nightly Business Report Presents Lasting Leadership: What You Can Learn from the Top 25 Business People of our Times
Nightly Business Report Presents Lasting Leadership: What You Can Learn from the Top 25 Business People of our Times
Now in paperback. . . . What outstanding leaders do, and how they do it. Building corporate culture that can withstand anything. Reinventing your business: when it's time, how to do it. Key attributes of lasting leadership. The greatest business leaders of our generation. How they achieved the impossible. What you can learn from them. How...
Intelligent Computer Techniques in Applied Electromagnetics (Studies in Computational Intelligence)
Intelligent Computer Techniques in Applied Electromagnetics (Studies in Computational Intelligence)
This book contains papers presented at the International Symposium on Electromagnetic Fields in Mechatronics, Electrical and Electronic Engineering ISEF’07 which was held in Prague, the Czech Republic, from September 13 to 15, 2007. ISEF conferences have been organized since 1985 and from the very beginning it was a common initiative of...
Sacred and Public Land in Ancient Athens (Oxford Classical Monographs)
Sacred and Public Land in Ancient Athens (Oxford Classical Monographs)

Landed wealth was crucial for the economies of all Greek city-states and, despite its peculiarities, Athens was no exception in that respect. This monograph is the first exhaustive treatment of sacred and public - in other words the non-private - real property in Athens. Following a survey of modern scholarship on the topic, Papazarkadas...

Building Interoperable Web Services using the WS-I Basic Profile 1.0 (Patterns & Practices)
Building Interoperable Web Services using the WS-I Basic Profile 1.0 (Patterns & Practices)

Building Interoperable Web Services: WS-I Basic Profile 1.0 is intended to help software architects and developers design and code Web services that are interoperable. We emphasize “interoperable,” because we assume that you already understand how to implement a Web service. Our goal is to show you how to ensure that your...

Implementing Electronic Card Payment Systems (Artech House Computer Security Series)
Implementing Electronic Card Payment Systems (Artech House Computer Security Series)

Europay, MasterCard, and Visa developed a standard for chip cards, referred to as the EMV, allowing consumers and businesses greater protection against fraud compared with magnetic stripe cards. Implementing Electronic Card Payment Systems provides a comprehensive overview of the EMV chip solution and explains how this technology...

Introduction to e-Business: Management and Strategy
Introduction to e-Business: Management and Strategy
An introductory text that offers an understanding of the key concepts and issues in ebusiness.

An Introduction to e-Business provides the contemporary knowledge of the key issues affecting the modern e-business environment and links theory and practice of management strategies relating to e-business. This book brings together
...
The H.264 Advanced Video Compression Standard
The H.264 Advanced Video Compression Standard

H.264 Advanced Video Coding or MPEG-4 Part 10 is fundamental to a growing range of markets such as high definition broadcasting, internet video sharing, mobile video and digital surveillance. This book reflects the growing importance and implementation of H.264 video technology. Offering a detailed overview of the system, it explains the...

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