In 1997, Bill Gates famously said "Content is king." Since then, the digital marketing world has been scrambling to fulfill this promise, as we finally shift our focus to what consumers really want from our brands: a conversation.The Digital Crown walks you through the essentials of crafting great content: the fundamentals of...
This is the definitive resource for every network administrator, consultant, and architect who needs to maximize availability, scalability, and performance in Windows server environments.
Drawing on two decades of Windows server experience, Jeffrey Shapiro and Marcin Policht have written the most...
Take charge of your career by taking charge of your business relationships and communication skills.
We all know how it feels when our colleagues talk about us but not to us. It's frustrating, and it creates tension. When effective communication is missing in the workplace, employees feel like they're working in the...
I am a self-taught programmer. After a year of self-study, I learned to program well enough to land a job as a software engineer II at eBay. Once I got there, I realized I was severely under-prepared. I was overwhelmed by the amount of things I needed to know but hadn't learned yet. My journey learning to program, and my experience at my...
Today, more than ever, enterprises are faced with great challenges: rising development costs, budget cutbacks, and increasing customer demands, to name a few. Decision makers must determine which projects to fund and are often confronted with an existing technology infrastructure that already includes a hodgepodge of...
This 20th volume in the series contains 16 invited reviews and highlight contributions presented during the 2007 International Scientific Conference of the German Astronomical Society on the topic of "Cosmic Matter", held in Würzburg, Germany.
The papers published here discuss a wide range of hot topics, including cosmology,...
During the last decade, first-generation "Base of the Pyramid" (BoP) ventures focused primarily on "finding a fortune at the BoP" by selling existing goods to and sourcing familiar products from the world's four billion poorest people. Many of these initiatives did not scale, and some failed outright. But through...
J2EE has become required knowledge for any serious Java developer, but learning this large and complex specification requires a substantial investment of time and energy. Sams Teach Yourself J2EE in 21 Days presents the enterprise Java architecture in accessible, easy-to-comprehend lessons, describing how each J2EE tool solves the challenges of...
Calculus For Dummies, 2nd Edition (9781118791295) is now being published as Calculus For Dummies, 2nd Edition (9781119293491). While this version features an older Dummies cover and design, the content is the same as the new release and should not be considered a different product.
Streamline data analysis with an intuitive, visual Six Sigma strategy
Visual Six Sigma provides the statistical techniques that help you get more information from your data. A unique emphasis on the visual allows you to take a more active role in data-driven decision making, so you can leverage your contextual...
This special Windows-oriented edition of the classic DNS and BIND is a guide to one of the Internet's fundamental building blocks: the distributed host information database responsible for translating names into addresses, routing mail, and many other services. Covers server setup and maintenance along with...
Explore Nearly 500 Samples of Folk Magic, Stories, Artifacts, Rituals, and Beliefs
One of the most comprehensive collections of witchcraft and folk magic ever written, New World Witchery shows you how to integrate folk traditions into your life and deepen your understanding of magic. Folklore...