The Extensible Markup Language is one of the most controversial technologies to come into vogue in recent years. Starting with humble roots with the desire to create a simple subset of SGML, XML burst onto the scene to a fantastic fanfare from developers and hype from the press. As more people have started to adopt XML, more...

Thoroughly revised and updated, MARKETING STRATEGY, 5e continues with one primary goal: to teach students to think and act like marketers. Packed with cutting-edge coverage, current examples, new cases, and--for the first time--photographs, the fifth edition delivers a practical, straightforward approach to analyzing, planning, and...

Trust the latest version of this market-leading essentials text to introduce sound statistical methodology in a proven applications setting. ESSENTIALS OF STATISTICS FOR BUSINESS AND ECONOMICS, 5e, includes all of the strengths of the longer best-selling Anderson/Sweeney/Williams STATISTICS FOR BUSINESS AND ECONOMICS, with a focus on the most...

In Your Best Just Got Better, productivity expert Jason Womack teaches readers that working longer hours doesn't make up for a flawed approach to productivity and performance. Workers need to clarify their habits, build mindset-based strategies, and be...

This book covers public-key cryptography, describing in depth all major public-key cryptosystems in current use, including ElGamal, RSA, Elliptic Curve, and digital signature schemes. It explains the underlying mathematics needed to build these schemes, and examines the most common techniques used in attacking them. Illustrated with many...

Fitness expert and media icon John Basedow's body-transforming plan is literally Fitness Made Simple. After trying just about every fitness fad and gimmick with little success, John developed this multidimensional approach that is...

This book presents a general overview of the applications and use of geopositioning and GNSS for assisting the supervision and management of mobile terrestrial professions, information, traffic regulation, multimodal information, pedestrian mobility and indoor geopositioning, etc. It especially focuses on the field of mobility and terrestrial...

This book examines new algorithms and tools, technology platforms and reconfigurable...

Current, comprehensive, and designed to maximize clarity of the concepts you need to know, longtime best seller ADVANCED NUTRITION AND HUMAN METABOLISM, SIXTH EDITION delivers its signature quality content in a student-friendly presentation. This text is accessible, with relevant examples, illustrations, applications, tables, and figures to...

This is the story of a few human genes and how we discovered what these genes do. We each have around 25,000 genes, but the genes in this story are those that vary the most from person to person. These genes--called compatibility genes--are, in effect, a molecular signature that distinguishes each of us as individuals. Davis tells the...