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Chocolate Fortunes: The Battle for the Hearts, Minds, and Wallets of China's Consumers
Chocolate Fortunes: The Battle for the Hearts, Minds, and Wallets of China's Consumers
As China comes into its own as a world economic power, a new, huge consumer class is emerging, hungry for all things Western. In this land where twenty-five years ago most of the population had never tasted chocolate, five icons of Western business are now slugging it out in a battle royal to see which will become the Emperor of Chocolate in China....
Verification and Validation for Quality of UML 2.0 Models
Verification and Validation for Quality of UML 2.0 Models
A practical approach to enhancing quality in software models using UML Version 2.0

"Despite its increasing usage, many companies are not taking the best advantage of UML and, occasionally, individuals have experienced frustration in applying its standards. Perhaps this is because they have not yet read this book!"
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International Marketing
International Marketing
Thank you for reading our book! Practicing international marketing and writing a text on the subject have much in common. The focus is on delighting the customer; it is a lot of work; the competition is tough; and it’s fun to succeed. It is therefore with great pleasure that we present the eighth edition of International...
Sales Management: Analysis and Decision Making
Sales Management: Analysis and Decision Making
Our objective in writing the sixth edition of Sales Management: Analysis and Decision Making was to continue to present comprehensive and rigorous coverage of contemporary sales management in a readable, interesting, and challenging manner. Findings from recent sales management research are blended with examples of current sales...
Silk: Trade and Exchange along the Silk Roads between Rome and China in Antiquity (Ancient Textiles Series)
Silk: Trade and Exchange along the Silk Roads between Rome and China in Antiquity (Ancient Textiles Series)

"Already in Greek and Roman antiquity a vibrant series of exchange relationships existed between the Mediterranean regions and China, including the Indian subcontinents along well-defined routes we call the Silk Roads. Among the many goods that found their way from East to West and vice versa were glass, wine, spices, metals like iron,...

Visual Basic .NET Bible
Visual Basic .NET Bible

If Visual Basic .NET can do it, you can do it too … Visual Basic .NET represents the greatest generational leap Visual Basic has ever taken. Written by a talented team of Visual Basic .NET experts, this comprehensive guide helps you flatten the .NET learning curve and get to work, whether you're a Visual Basic 6 veteran, an ASP developer,...

Defense and Detection Strategies against Internet Worms
Defense and Detection Strategies against Internet Worms
This is the first book focused exclusively on Internet worms, offering you solid worm detection and mitigation strategies for your work in the field. This ground-breaking volume enables you to put rising worm trends into perspective with practical information in detection and defense techniques utilizing data from live networks, real IP addresses,...
Force Control of Robotic Systems
Force Control of Robotic Systems
Force Control of Robotics Systems is the first book that focuses on the fundamentals of this complex topic. Written to engage in force control research, this timely volume presents original results, some of which previously have not been readily accessible to Western Audiences. Issues covered include force sensor design, force feedback synthesis,...
Western Constitutionalism: History, Institutions, Comparative Law
Western Constitutionalism: History, Institutions, Comparative Law

This innovative textbook provides an introduction into comparative constitutional law to undergraduate and graduate students. Combining a clear and practical explanation of the topics with scientific knowledge, the textbook analyzes the origins and the development of constitutional law in the Western world, as well as the structure...

365 Steps to Self-Confidence: A Program for Personal Transformation
365 Steps to Self-Confidence: A Program for Personal Transformation
"'I've spent hundreds of pounds on books over the last few years, but yours is worth a dozen of my collection.' Personal Development Trainer, Ireland; 'Follow the 52 themed chapters, including exercises, insights and practical hints on how to overcome your lack of self-esteem and begin to live life to the full Now, not tomorrow!' Good...
Sculpture, Sexuality and History: Encounters in Literature, Culture and the Arts from the Eighteenth Century to the Present (Genders and Sexualities in History)
Sculpture, Sexuality and History: Encounters in Literature, Culture and the Arts from the Eighteenth Century to the Present (Genders and Sexualities in History)
This book investigates the wide-ranging connections between sculpture, sexuality, and history in Western culture from the eighteenth century to the present. Sculpture has offered a privileged site for the articulation of sexual experience and the formation of sexual knowledge. As historical objects, sculptures also draw attention to the...
Coming Full Circle: The Seneca Nation of Indians, 1848–1934 (Volume 17) (New Directions in Native American Studies Series)
Coming Full Circle: The Seneca Nation of Indians, 1848–1934 (Volume 17) (New Directions in Native American Studies Series)
The disastrous Buffalo Creek Treaty of 1838 called for the Senecas’ removal to Kansas (then part of the Indian Territory). From this low point, the Seneca Nation of Indians, which today occupies three reservations in western New York, sought to rebound. Beginning with events leading to the Seneca Revolution in 1848, which...
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