When executed well, e-learning is a powerful way for organizations to save money while providing the up-to-date training and information that will help employees perform better and more efficiently. Unfortunately, all too often, companies are finding that they’re spending a huge amount of money for less return than they had hoped.
Anita Rosen has worked with a number of companies assisting them to integrate current business goals and objectives into a successful Internet strategy. In e-Learning 2.0, she explains what works and what doesn’t, offering businesses a best practices guide for making their investment pay off. This book covers the subjects most crucial for your company’s well being, such as how to get a bigger bang for your e-learning dollar, how to properly integrate new technologies into your existing initiative, how to evaluate what you are currently doing, and provide leadership and direction for future projects.
Using examples of successful companies like National SemiConductor, Telefonica, and the Texas Department of Transportation, which have made the most of e-learning, Rosen shows companies how to:
• Define an e-learning strategy.
• Identify the best technologies and processes to effectively implement an e-learning strategy.
• Manage large, complicated, or new e-learning initiatives.
• Get buy-in from trainers, managers, and learners.
• Measure and evaluate training.
• Calculate an ROI.
Complete with up-to-date information on the latest technologies, including Web 2.0, this book will help businesses improve their performance without breaking the bank.
About the Author
Anita Rosen (Mountain View, CA) is a successful trainer and speaker on Internet-related topics.