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Advertising on Google: The High Performance Cookbook
Advertising on Google: The High Performance Cookbook

Cracking pay-per-click on Google can increase your visitor numbers and profits. Here are over 120 practical recipes to help you set up, optimize and manage your Adwords campaign with step-by-step instructions.

Overview

  • Set up your Adwords account and track results beyond the click
  • Create...
Near-Death Experiences: Heavenly Insight or Human Illusion?
Near-Death Experiences: Heavenly Insight or Human Illusion?

The expression "Near-Death Experience" is associated in the popular understanding with access to knowledge about our transition between the states of life and death. But how should such experiences be interpreted? Are they verifiable with scientific methods? If so, how can they be explained? Attempting to relate matters of...

Clojure Data Analysis Cookbook
Clojure Data Analysis Cookbook

Make more of your data using Clojure and this brilliant cookbook full of real-world recipes. From creating revealing graphs to using data analysis libraries, you'll learn both the basics and advanced techniques.

Overview

  • Get a handle on the torrent of data the modern Internet has created
  • ...
Developing Applications with Salesforce Chatter
Developing Applications with Salesforce Chatter

Make your business more social with Salesforce Chatter. This book walks you through configuring and customizing Chatter to boost collaboration in your organization. Can be used as a reference book or complete guide.

Overview

  • Understand Salesforce Chatter and its architecture.
  • Configure and...
Introduction to Online Payments Risk Management
Introduction to Online Payments Risk Management

If you've been tasked with building a team to handle risk management for online payments (RMP), this practical introduction provides a framework for choosing the technologies and personnel you need. Author and financial services executive Ohad Samet explains the components of payments risk management, and presents a coherent...

Arduino Essentials
Arduino Essentials

Enter the world of Arduino and its peripherals and start creating interesting projects

About This Book

  • Meet Arduino and its main components and understand how they work to use them in your real-world projects
  • Assemble circuits using the most common electronic devices such as LEDs,...
ElasticSearch Cookbook
ElasticSearch Cookbook

As a user of ElasticSearch in your web applications you’ll already know what a powerful technology it is, and with this book you can take it to new heights with a whole range of enhanced solutions from plugins to scripting.

Overview

  • Write native plugins to extend the capabilities of ElasticSearch to...
JavaScript & jQuery: The Missing Manual
JavaScript & jQuery: The Missing Manual

JavaScript lets you supercharge your HTML with animation, interactivity, and visual effects—but many web designers find the language hard to learn. This jargon-free guide covers JavaScript basics and shows you how to save time and effort with the jQuery library of prewritten JavaScript code. You’ll soon be building web...

High Speed Digital Design: Design of High Speed Interconnects and Signaling
High Speed Digital Design: Design of High Speed Interconnects and Signaling

High Speed Digital Design discusses the major factors to consider in designing a high speed digital system and how design concepts affect the functionality of the system as a whole. It will help you understand why signals act so differently on a high speed digital system, identify the various problems that may occur in the design, and...

Node.js High Performance
Node.js High Performance

Take your application to the next level of high performance using the extensive capabilities of Node.js

About This Book

  • Analyze, benchmark, and profile your Node.js application to find slow spots, and push it to the limit by eliminating performance bottlenecks
  • Learn the basis of...
Fiber Optics Installer and Technician Guide
Fiber Optics Installer and Technician Guide

For years, fiber optics was the future. Now, it's the present, and the time has come to act if you want to make a career in this fast-growing field. "The Fiber Optics Installer and Technician Guide" is a comprehensive resource designed to prepare you for the two leading fiber optics certifications, Fiber Optics Installer (FOI)...

Pediatric Critical Care Study Guide: Text and Review
Pediatric Critical Care Study Guide: Text and Review

This is the first comprehensive study guide covering all aspects of pediatric critical care medicine. It fills a void that exists in learning resources currently available to pediatric critical care practitioners. The major textbooks are excellent references, but do not allow concise reading on specific topics and are not intended to act as...

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