The guide provides readers with an understanding of the concept of competitive...

New generations of IT users are increasingly abstracted from the underlying devices and platforms that provide and safeguard their services. As a result they may have little awareness that they are critically dependent on the embedded security devices that are becoming pervasive in daily modern life. Secure Smart Embedded Devices,...

The growing but still evolving success of the Android platform has ushered in a second mobile technology “gold rush” for apps developers, but with well over 100,000 apps and counting in the Google Android Market and now the Amazon Android Appstore, it has become increasingly difficult for new applications to stand...

Outdated sales tactics have you chasing leads and fishing for new business. In today's competitive world, nobody has time for that! Inbound Marketing For Dummies is a one-stop-shop for everything you need to know about inbound marketing techniques that...

Want to sharpen your marketing skills to promote your products and services? Whether you're introducing a new product or jumpstarting your existing marketing plans, Marketing For Dummies, 3rd Edition, helps you get a handle on...

“Science is art,” said Regina Dugan, senior executive at Google and former director of DARPA. “It is the process of creating something that never exists before. ... It makes us ask new questions about ourselves, others; about ethics, the future.” This second volume of the Digital Da Vinci book series leads the...

This book is designed to accompany a final year undergraduate or masters level course in pervasive computing, although it could serve well as a course for introducing sensors or experiment design to students in earlier years at university with some skimming over the research focus; or equally as a getting-started guide for PhD level...

This book challenges functional models for more aesthetic and ethical models, where communication is grounded in values systems of cultures. Here, communication is treated as a distributed phenomenon involving networks of persons, activities and artifacts, and extends beyond doctor-patient relationships to working in and across teams around...

When an intruder, worm, virus, or automated attack succeeds in targeting a computer system, having specific controls and a response plan in place can greatly lessen losses. Accordingly, businesses are realizing that it is unwise to invest resources in preventing computer-related security incidents without equal consideration of how to detect and...

Pro JPA 2, Second Edition introduces, explains, and demonstrates how to use the new Java Persistence API (JPA) 2.1 from the perspective of one of the specification creators. A one-of-a-kind resource, it provides both theoretical and extremely practical coverage of JPA usage for both beginning and advanced...